Graphic designer's essential reference [[electronic resource] ] : visual elements, techniques, and layout strategies for graphic designers / / Timothy Samara

• Record Nr.: UNINA9910810640203321
• Autore: Samara Timothy
• Pubbl/distr/stampa: Beverly, Mass., : Rockport Publishers, 2011
• ISBN: 1-61673-877-4
• Edizione: [1st edition]
• Descrizione fisica: 1 online resource (249 p.)
• Disciplina: 741.6
• Soggetti: Graphic arts
• Lingua di pubblicazione: Inglese
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Note generali: Includes index.
• Nota di bibliografia: Includes index.
• Nota di contenuto: The designer (introduction) -- How to use this book -- Basic techniques -- Graphic elements : image and style components of the designer's visual library -- Project strategies : examples and explorations to inspire the busy designer.
• Sommario/riassunto: A good designer, like a good chef, is aware not only of how each ingredient is similar or different, but also which delivers one message in contrast to another, which will combine to create experiences that are harmonious or jarring, financial, medical, or industrial.