1.

Record Nr.

UNINA9910810196903321

Autore

Sassoon Rosemary

Titolo

The designer : half a century of change in image, training, and techniques / / Rosemary Sassoon

Pubbl/distr/stampa

Bristol, : Intellect Books, 2008

ISBN

1-281-44211-9

9786611442118

1-4356-5328-9

1-84150-230-8

Edizione

[1st ed.]

Descrizione fisica

1 online resource (146 p.)

Disciplina

745.44942

Soggetti

Graphic arts - Study and teaching - Great Britain

Design - Study and teaching - Great Britain

Graphic arts - Great Britain - History - 20th century

Design - Great Britain - History - 20th century

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Front Cover; Preliminary Pages; Contents; Part 1 - Discussion; Introduction; Chapter 1 - Changing attitudes, images and terminology; Chapter 2 - The neglect of drawing; Chapter 3 - Changes in the training of designers; Part 2 - Wider perspectives; Introduction; Chapter 4 - Design education in the last fifty years: a personal perspective; Chapter 5 - Musings about design; Chapter 6 - Reflections on design education in Western Australia during the last quarter of the twentieth century and beyond; Chapter 7 - Oven-ready for employment?; Part 3 - By accident or design; Introduction

Chapter 8 - Setting outChapter 9 - Starting real life; Chapter 10 - Packaging design; Chapter 11 - Branching out; Chapter 12 - Writing, teaching, research and typefaces; Index; Back Cover

Sommario/riassunto

Design is one of the most fast-paced fields in the art world, as professionals, students and teachers must reckon with new technologies before the older versions have much time to collect dust. In The Designer, Rosemary Sassoon surveys fifty years of change in the world of design, evaluating the skills that have been lost, how new



techniques affect everyday work, and how training methods prepare students for employment. This indispensable volume reveals how design is both an art and a skill - one with a rich past and momentous relevance for the future. Along the way, Sassoon traces the fascina