Food marketing to children and youth : threat or opportunity? / / Committee on Food Marketing and the Diets of Children and Youth, Food and Nutrition Board, Board on Children, Youth, and Families ; J. Michael McGinnis, Jennifer Appleton Gootman, Vivica I. Kraak, editors

• Record Nr.: UNINA9910810156803321
• Pubbl/distr/stampa: Washington, DC, : National Academies Press, c2006
• ISBN: 1-280-44730-3; 9786610447305; 0-309-55229-X
• Edizione: [1st ed.]
• Descrizione fisica: xx, 516 p
• Altri autori (Persone): McGinnisJ. Michael; GootmanJennifer Appleton; KraakVivica I
• Disciplina: 618.92/39
• Soggetti: Children - Nutrition; Youth - Nutrition; Food industry and trade; Target marketing; Health promotion; Nutrition policy; Child consumers
• Lingua di pubblicazione: Inglese
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Note generali: Bibliographic Level Mode of Issuance: Monograph
• Nota di bibliografia: Includes bibliographical references and index.
• Nota di contenuto: FrontMatter -- Reviewers -- Preface -- Acknowledgments -- Contents -- Executive Summary -- 1 Setting the Stage -- 2 Health, Diet, and Eating Patterns of Children and Youth -- 3 Factors Shaping Food and Beverage Consumption of Children and Youth -- 4 Food and Beverage Marketing to Children and Youth -- 5 Influence of Marketing on the Diets and Diet-Related Health of Children and Youth -- 6 Public Policy Issues in Food and Beverage Marketing to Children and Youth -- 7 Findings, Recommendations, Next Steps -- Appendixes -- A Acronyms -- B Glossary -- C Literature Review -- D Chapter 2 Appendix -- E Chapter 4 Appendix -- F-1 Evidence Table Codebook -- F-2 Summary ; Evidence Table -- G Children and Youth Marketing and Advertising Regulations and Guidelines in Selected Countries -- H Workshop Program -- I Biographical Sketches of Committee Members and Staff -- Index.