1.

Record Nr.

UNINA9910809602403321

Titolo

QUIS 9 symposium : service excellence in management / / guest editors: Professor Anders Gustafsson and Professor Bo Evardsson

Pubbl/distr/stampa

Bradford, England, : Emerald Group Publishing, c2005

ISBN

1-280-50853-1

9786610508532

1-84544-266-0

Edizione

[1st ed.]

Descrizione fisica

1 online resource (91 p.)

Collana

Managing service quality an international journal ; ; v.15, no. 2

Altri autori (Persone)

EvardssonBo

GustafssonAnders

Soggetti

Customer services - Management

Service industries

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

CONTENTS; EDITORIAL ADVISORY BOARD; Guest editorial; Service quality: beyond cognitive assessment; Service quality as an important dimension of brand equity in Swiss services industries; A manufacturer becoming service provider - challenges and a paradox; Fading customer relationships in professional services; Does customer satisfaction lead to profitability?; E-services and offline fulfilment: how e-loyalty is created; The importance of attitude and appearance in the service encounter in retail and hospitality; Book review

Sommario/riassunto

This e-book includes selected best papers presented at QUIS 9 (Quality in Services) held at Karlstad university, Sweden in June (15-18) 2004. The symposium was co-hosted by the Center for Service Leadership at Arizona State University, USA, The Warwick Business School at University of Warwick, UK and the Service Research Center at Karlstad University, Sweden.