|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910809342303321 |
|
|
Titolo |
Managing frontiers in competitive intelligence / / edited by Craig S. Fleisher, David L. Blenkhorn |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Westport, Conn. : , : Praeger, , 2000 |
|
London : , : Bloomsbury Publishing, , 2024 |
|
|
|
|
|
|
|
|
|
ISBN |
|
979-84-00-68218-6 |
0-585-39319-2 |
1-280-86884-8 |
9786610868841 |
0-313-00105-7 |
|
|
|
|
|
|
|
|
Edizione |
[1st ed.] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (319 p.) |
|
|
|
|
|
|
Altri autori (Persone) |
|
FleisherCraig S |
BlenkhornDavid L |
|
|
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Business intelligence - Management |
Competition |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
A collection of 24 papers by the editors and other researchers. |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references (p. [297]-304) and index. |
|
|
|
|
|
|
Nota di contenuto |
|
Contents; Preface; Acknowledgments; An Introduction to the Management and Practice of Competitive Intelligence (CI); Competitive Intelligence and Strategic Decision- Making at the Chief Executive Officer (CEO) Level; Reducing Vulnerability Through Counterintelligence; The Use of Counterintelligence, Security, and Countermeasures; Overview of Best Practices in Competitive Intelligence; Using the Internet for Gathering Competitive Intelligence; Analysis in Competitive Intelligence: Process, Progress, and Pitfalls; A Toolbox for Communicating Competitive Intelligence via the Internet |
Using a Marketing Framework to Communicate Competitive Intelligence ResultsEffective Approaches to Assessing Competitive Intelligence Performance; Competitive Intelligence and the Management Accountant; Using Competitive Technical Intelligence Techniques to Complement Research- and-Development Processes; Applying Competitive Intelligence to Mergers and Acquisitions; New Product Development and Competitive Intelligence; The Need for Business |
|
|
|
|