1.

Record Nr.

UNINA9910809148303321

Autore

Bizzle Ben

Titolo

Start a revolution : stop acting like a library

Pubbl/distr/stampa

[Place of publication not identified], : ALA Editions an imprint of the American Library Association, 2015

ISBN

0-8389-1282-6

Edizione

[1st ed.]

Descrizione fisica

1 online resource (208 pages)

Disciplina

021.70973

Soggetti

Libraries - Marketing - United States

Libraries - Public relations - United States

Public libraries - Information technology - United States

Libraries and community - United States

Public libraries - Arkansas

Social Sciences

Library & Information Science

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph

Nota di contenuto

Intro -- Start a Revolution -- Cover -- Contents -- Foreward -- Acknowledgments -- Prelude. The Jonesboro Story -- Chapter 1. The Digital Library -- Chapter 2. Going Mobile -- Interlude. Crooked Valley Regional Library -- Chapter 3. Facebook -- Chapter 4. Facebook Advertising -- Chapter 5. Marketing in the "Real World -- Chapter 6. Making Pretty Pictures -- Chapter 7. Convincing the Decision Makers -- Chapter 8. Start Your Own Revolution -- Appendix A. Twitter -- Appendix B. Pinterest -- Appendix C. More Convincing the Decision Makers -- Index.

Sommario/riassunto

At the Craighead County Jonesboro Public Library in Arkansas, Bizzle and his colleagues defied common practices by using creative risk-taking in marketing and outreach to transform their library into a dynamic institution that continues to grow and thrive.