1.

Record Nr.

UNINA9910808348003321

Autore

Jakle John A

Titolo

Signs in America's auto age : signatures of landscape and place / / by John A. Jakle and Keith A. Sculle

Pubbl/distr/stampa

Iowa City, : University of Iowa Press, 2004

ISBN

1-58729-482-6

Edizione

[1st ed.]

Descrizione fisica

1 online resource (257 p.)

Collana

American land and life series

Disciplina

659.13/42/0973

Soggetti

Signs and signboards - United States

Advertising, Outdoor - United States

Social interaction - United States

Landscapes - United States

Cities and towns - United States

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Contents; Foreword; Preface and Acknowledgments; Introduction; Part One: Commercial Signs; 1 : Signs Downtown; 2 : Signs on Main Street; 3 : Roadside Signs; Part Two: Signing Public Places; 4 : Traffic Signs; 5 : Signs and Community; Part Three Signing Personal Space; 6 : Territorial Markers andSigns of Personal Identity; Part Four:  Sign Aesthetics; 7 : Signs and Landscape Visualization; 8 : Sign Regulation; Epilogue; Notes; Bibliography; Index

Sommario/riassunto

Signs orient, inform, persuade, and regulate. They help give meaning to our natural and human-built environment, to landscape and place. In Signs in America's Auto Age, cultural geographer John Jakle and historian Keith Sculle explore the ways in which we take meaning from outdoor signs and assign meaning to our surroundings-the ways we "read" landscape. With an emphasis on how the use of signs changed as the nation's geography reorganized around the coming of the automobile, Jakle and Sculle consider the vast array of signs that have evolved since the beginning of the twentieth century.