1.

Record Nr.

UNISA996390055703316

Titolo

Some reasons humbly offered for the preventing the exportation of perpetuana's and serges, white [[electronic resource]]

Pubbl/distr/stampa

[London, : s.n., 1694?]

Descrizione fisica

1 sheet ([1] p.)

Soggetti

Foreign trade regulation - Great Britain

Clothing trade - Law and legislation - Great Britain

Counterfeits and counterfeiting

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Caption title.

Imprint from Wing.

At end of text: "It is therefore humbly hoped, that a prohibition shall be from exporting all perpetuana's and serges, white.".

Reproduction of original in the British Library.

Sommario/riassunto

eebo-0018



2.

Record Nr.

UNINA9910798953203321

Autore

Rosen William <1963->

Titolo

The activation imperative : how to build brands and business by inspiring action / / William Rosen and Laurence Minsky

Pubbl/distr/stampa

Lanham, Maryland : , : Rowman & Littlefield, , 2017

©2017

ISBN

1-4422-5705-9

Descrizione fisica

1 online resource (223 pages) : color illustrations

Disciplina

658.827

Soggetti

Branding (Marketing)

Product management

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Includes index.

Nota di contenuto

Aim for greater roi: the activation imperative method -- Ready, set, aim -- Broadcast, billboards, branding, and more -- Start with the shopper (marketing) -- Connecting with digital, social, and mobile -- Come and get it: content and in-bound marketing -- The importance of being direct (database and CRM, too) -- Join us: the world of participation and promotion marketing -- Are you experiential? -- Now a word from your sponsor(ships) -- Build your relationship(s) with PR and brand journalism -- Aim for optimal activation.