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Record Nr. |
UNINA9910798794703321 |
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Titolo |
Beijing Film Academy yearbook : 2015 |
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Pubbl/distr/stampa |
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Bristol : , : Intellect, , 2016 |
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ISBN |
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Descrizione fisica |
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1 online resource (168 p.) |
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Collana |
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Disciplina |
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Soggetti |
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Motion pictures - China |
Yearbooks |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Cover; Half Title; Title; Copyright; Contents; Acknowledgements; Foreword; Chapter 1; A Wide Range of Academic Settings; A Rich and Solid Talent Cultivation System; An Interactive Academic Pattern of Teaching, Research and Creation; A Specialized and Versatile Training Mode; A Standardized and Effective 'Double Practice' (Social and Art Practice) System; A Comprehensive and High-level Platform for International Exchange; Strong Guarantee of Elite Education Conditions; Excellent Campus Culture; Conclusion; Endnote; Chapter 2; Part I. Market Performance; Part II. Film-Making |
Part III. The Dynamics of Film Enterprises and Industrial ManagementPart IV. Conclusion; References; Note; Chapter 3; Cinema Construction, Operation and Management; The Impact of e-Commercial Strategies on Cinema; Competition Between Cinemas and Internet Enterprises; Paying Attention to the Popular Mobile Payment Service; Diversify the Function of the Cinema Business Model; Pay Attention to the Audience's Pre-Movie Consumer Psychology and Timing; Attract More Young Participants with Cinema Activities; Apply Diverse Operations and Promotion Modes; Future Operation and Development; References |
After the Battle: Comment, Reflection and ProspectReferences; Note; Notes on Contributors; Editorial Board Information; Back Cover |
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