1.

Record Nr.

UNINA9910798666903321

Autore

Nilsson Mikael <1976->

Titolo

The battle for hearts and minds in the high north : the USIA and American Cold War propaganda in Sweden, 1952-1969 / / by Mikael Nilsson

Pubbl/distr/stampa

Leiden, Netherlands ; ; Boston, [Massachusetts] : , : Brill, , 2016

©2016

ISBN

90-04-33059-3

Descrizione fisica

1 online resource (367 p.)

Collana

New Perspectives on the Cold War, , 2452-2260 ; ; Volume 1

Disciplina

327.730485

Soggetti

Cold War - Diplomatic history

Propaganda, American - Sweden - History - 20th century

United States Relations Sweden

Sweden Relations United States

United States Foreign relations 1953-1961

United States Foreign relations 1961-1963

United States Foreign relations 1963-1969

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Preliminary Material -- Introduction -- American Propaganda and the Working Class: The USIS and the Swedish Union and Labour Movement -- Freedom from the Press? The Americans, LO, and the Closing of Stockholms-Tidningen -- American Propaganda and the Opinion-makers, Part I: The Placement of USIS Articles in the Swedish Press -- American Propaganda and the Opinion-makers, Part II: The USIS and Swedish Radio and Television -- American Propaganda and the Swedish Educational Sector, Part I: The Fulbright Program, Cultural Exchanges, and Research Funding -- American Propaganda and the Swedish Educational Sector, Part II: The USIS, Academic Exchanges, and American Studies in Sweden -- Conclusions: How the Swedish Hearts and Minds were Won by American Propagandists -- Bibliography and Sources -- Index.

Sommario/riassunto

Mikael Nilsson offers a detailed and groundbreaking analysis of how the United States Information Agency (USIA) conducted its wide-



ranging propaganda campaign in Sweden during the Cold War, 1952–1969. The USIA placed propaganda in the Swedish press, radio, and television as well as schools and universities and established connections to labour leaders, government officials, and journalists. The book also details how the U.S. military financed research at Swedish universities. Nilsson shows how Swedish journalists, scientists, and government officials assisted the USIA in its propaganda efforts --- id est, co-produced U.S. hegemony in Sweden. The book highlights both the width and the limits of USIA’s propaganda and also relates this theme to Swedish security policy and the secret military cooperation between Sweden and the United States.