1.

Record Nr.

UNIPARTHENOPE000027264

Autore

Molteni, Mario

Titolo

Il cause related marketing nella strategia d'impresa / Mario Molteni, Danilo Devigili

Pubbl/distr/stampa

Milano : Franco Angeli, 2004

Titolo uniforme

Il cause related marketing nella strategia d'impresa

ISBN

88-464-5253-4

Descrizione fisica

231 p. ; 23 cm

Collana

Azienda moderna ; 546

Altri autori (Persone)

Devigili, Danilo

Disciplina

858.8

Collocazione

W-0006

Lingua di pubblicazione

Italiano

Formato

Materiale a stampa

Livello bibliografico

Monografia



2.

Record Nr.

UNINA9910797872403321

Autore

Thody Philip Malcolm Waller <1928->

Titolo

Faux amis and key words : a dictionary-guide to French language, culture, and society through lookalikes and confusables / / Philip Thody, Howard Evans

Pubbl/distr/stampa

London : , : Bloomsbury Academic, , 1985

ISBN

0-485-12043-7

1-4742-8477-9

1-4742-4718-0

Descrizione fisica

1 online resource (242 pages)

Collana

Linguistics : Bloomsbury Academic Collections

Disciplina

443.21

Soggetti

English language - Paronyms - French

French language - Paronyms - English

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Introduction -- Acknowledgements -- How to use this book -- 1 Administration, Law and the Armed Forces -- 2 History and Politics -- 3 Economics, Industry and Agriculture -- 4 Education and Science -- 5 Philosophy, Religion and Morals -- 6 Sex and the Family -- 7 Travel and Health -- 8 Food and Drink -- 9 Clothes and Houses -- 10 Literature, the Arts and the Media Selective -- Reading List -- Index of Head-Words.

Sommario/riassunto

"Witty, entertaining, and informative, this book on so-called 'false friends' will be of immediate use to anyone using the French language and needing to understand French society and culture. The individual entries have been carefully designed to carry the basic linguistic information required and then develop into a wider consideration of the social and cultural context within which the specific words and phrases are used in current French. As this title is supposed to be used in conjunction with and not instead of a dictionary, it also offers a brief list of recommended reading ranging from standard dictionaries to introductory works on French society and institutions."--Bloomsbury Publishing.