|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910796588603321 |
|
|
Autore |
Dragga Sam |
|
|
Titolo |
Editing : the design of rhetoric / / S. Dragga and G. Gong |
|
|
|
|
|
Pubbl/distr/stampa |
|
|
London, [England] ; ; New York, New York : , : Routledge, , 2017 |
|
©1989 |
|
|
|
|
|
|
|
|
|
ISBN |
|
1-351-85450-X |
1-315-22789-4 |
1-351-85449-6 |
|
|
|
|
|
|
|
|
Descrizione fisica |
|
1 online resource (211 pages) : illustrations, graphs, tables |
|
|
|
|
|
|
Collana |
|
Baywood's Technical Communications Series |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Technical editing |
Editing |
English language - Rhetoric |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references and index. |
|
|
|
|
|
|
Nota di contenuto |
|
The canons of rhetoric -- Invention. Rhetorical theory of invention ; Practice -- Arrangement. Rhetorical theory of arrangement ; Practice -- Style. Rhetorical theory of style ; Practice -- Delivery. Rhetorical theory of delivery ; Practice -- Epilogue : integrating the canons. |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
This book is intended to familiarize readers with the theoretical basis and practical applications of the editing process. This involves the examination of the rhetorical canons-invention, arrangement, style, delivery; and the corresponding rhetorical objectives of editing - accuracy, clarity, propriety, and artistry. We envision a diverse audience for this book. For aspiring editors, we offer an introduction to rhetorical principles as a vehicle for developing a repertoire of theoretically sound and effective strategies. For professionals-directors of communications, public relations specialists, experienced writers and editors of professional and technical publications - this book will serve as a reference and guide reinforcing their intuitive understanding and appreciation of the art of editing. |
|
|
|
|
|
|
|