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1. |
Record Nr. |
UNINA9910495796203321 |
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Autore |
Baygert Nicolas |
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Titolo |
Le marketing politique / / Thomas Stenger |
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Pubbl/distr/stampa |
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Paris, : CNRS Éditions, 2019 |
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ISBN |
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Descrizione fisica |
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1 online resource (180 p.) |
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Collana |
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Altri autori (Persone) |
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CapelliSonia |
DacheuxÉric |
DupuyRoger |
HeinderyckxFrançois |
LaredoRaphaël |
MartinVirginie |
PicardCamille |
RibeiroRenato Janine |
SabadieWilliam |
StengerThomas |
TrendelOlivier |
WoltonDominique |
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Soggetti |
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Communication |
politique |
marketing |
communication |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Sommario/riassunto |
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Douter de l'existence du marketing politique, c'est s'assurer d'être pris pour un naïf. Le recours aux outils et au langage du marketing par le monde politique paraît évident, tout comme la manipulation des citoyens par le marketing. En cette année d'élections présidentielles, cet ouvrage propose un examen critique et international du marketing politique. Des chercheurs de disciplines différentes soulignent que les rapports entre marketing et politique sont plus complexes, plus subtils |
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qu'on ne le pense généralement. Comprendre sans préjugés, mais non sans esprit critique. |
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2. |
Record Nr. |
UNINA9910794756703321 |
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Titolo |
The power of resistance : culture, ideology and social reproduction in global contexts / / edited by Rowhea M. Elmesky, Carol Camp Yeakey, Olivia Marcucci |
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Pubbl/distr/stampa |
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Bingley, [England] : , : Emerald Publishing, , 2017 |
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©2017 |
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ISBN |
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1-78714-887-4 |
1-78350-462-5 |
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Descrizione fisica |
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1 online resource (508 pages) : illustrations |
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Collana |
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Advances in education in diverse communities: research, policy and praxis, , 1479-358X ; ; v. 12 |
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Disciplina |
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Soggetti |
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Education - History |
History of education |
Protest movements |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di bibliografia |
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Includes bibliographical references. |
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Nota di contenuto |
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Prelims -- Institutional and historical factors in inequality -- Students, youth, and families as agents of resistance -- Epilogue: the call for freedom -- Index. |
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Sommario/riassunto |
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Recent history has documented a phenomenal surge in global unrest. From Missouri to the Middle East, the world has watched waves of momentum build, peak, and dip around events such as the shooting of Michael Brown and the acquittal of Hosni Mubarak. There have been waves of mass protests of resistance, vivid expressions of human agency through the use of technology and social media, and the clear search for finding voice in spaces where the culture of silence has been the norm for decades. This quest for humanization has led, in some cases, to macro-level changes such as the fall of governments, the collapse of economic stability, and the production of immense refugee |
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populations. It has also led to micro-level changes within individuals' decisions to no longer be silenced or accept the status quo. Although separated by vast geographic space, this book serves to link these struggles through developing understandings of common patterns within and interconnections across oppressive societal structures. While these dynamic forms of human agency can be studied from multiple perspectives, this book is guided through the powerful ideological frameworks of culture and social reproduction and looks specifically to the role of schooling as a vehicle for catalysing change. |
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