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Record Nr. |
UNINA9910793025803321 |
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Autore |
Mallard Graham <1982-> |
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Titolo |
Behavioural economics / / Graham Mallard [[electronic resource]] |
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Pubbl/distr/stampa |
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Newcastle upon Tyne : , : Agenda Publishing, , 2023 |
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ISBN |
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1-78821-095-6 |
1-911116-42-8 |
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Descrizione fisica |
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1 online resource (vi, 125 pages) : illustrations (black and white), digital, PDF file(s) |
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Collana |
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Disciplina |
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Soggetti |
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Economics - Psychological aspects |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Previously issued in print: 2017. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Sommario/riassunto |
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This title provides an introduction to the topic of behavioural economics for a beginning readership. It explains its approach and methodology and assesses its successes and weaknesses. |
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