1.

Record Nr.

UNINA9910462017503321

Autore

Ramsay Roy <1896-1989.>

Titolo

Hell, hope and heroes [[electronic resource] ] : life in the field ambulance in World War I : the memoirs of Private Roy Ramsay, AIF / / edited by his son Ron J. Ramsay

Pubbl/distr/stampa

Dural, N.S.W, : Rosenberg Pub., 2005

ISBN

1-921719-64-8

Descrizione fisica

1 online resource (272 p.)

Altri autori (Persone)

RamsayRon J <1938-> (Ronald James)

Disciplina

940.3092

Soggetti

World War, 1914-1918 - Medical care - Australia

World War, 1914-1918 - Medical care - Europe, Western

World War, 1914-1918

Soldiers - Australia

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Contents; Editor's Note; Introduction; 1 'More Meat for the Germans'; 2 The Alluring East; 3 War on the Peninsula; 4 'A Disgraceful Medical Debacle'; 5 'A Well-Organized Operation'; 6 France at Last; 7 The Pozières Stunt; 8 The Fromelles Disaster; 9 News From Sinai; 10 Foul Conditions at Flers; 11 First Bullecourt and the German Response; 12 Lagnicourt and Blighty; 13 Back to France and a New Opportunity; 14 Rest, Recreation and Return; 15 The German Offensive; 16 The Australian Counter-Attack; 17 The First Battle of Villers-Bretonneux; 18 Hazebrouck and Villers-Bretonneux Again

19 God With Us?20 'Peaceful Penetration'; 21 Some Hope Amid the Horrors; 22 Victory at Le Hamel; 23 The Tide Turns; 24 The Beginning of the End; 25 The Irresistible Force; 26 The Immovable Object?; 27 'Gay Paree' and Peace; 28 Homeward Bound; Postscript; Glossary and Abbreviations; Bibliography; Index

Sommario/riassunto

Roy Ramsay worked with the Field Ambulance in Egypt, on hospital ships evacuating the wound and sick from Gallipoli in WWI. He served on the Western Front, enduring the shocking physical conditions of trench warfare, and the struggle to retrieve the injured and wounded



and get them back for medical attention. These war memoirs cover the whole course of the war until the Armistice.

2.

Record Nr.

UNINA9910792333703321

Autore

Maslen Andy

Titolo

The copywriting sourcebook [[electronic resource] ] : how to write better copy, faster : for everything from ads to websites / / Andy Maslen

Pubbl/distr/stampa

London, : Marshall Cavendish Business, 2010

ISBN

981-4312-13-4

Descrizione fisica

1 online resource (315 p.)

Disciplina

659.132

659.1322

Soggetti

Advertising copy

Marketing

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Cover; Title; Copyright; Contents; Acknowledgements; Introduction; 1. Headline; 2. Sales letter; 3. Case study; 4. Press release; 5. Product brochure; 6. Press ad; 7. Presentation; 8. E-zine; 9. Corporate brochure; 10. Email; 11. Adword; 12. Article; 13. Web page; 14. Endpiece; Glossary; Index

Sommario/riassunto

It's OK knowing the theory, but when it's 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut.