1.

Record Nr.

UNISA996387534403316

Titolo

An extract of severall letters, vvhich came by the last post, or otherwise, from all parts of the kingdome, since the fifth of November to this present November the twelfth [[electronic resource] ] : Likewise, a copy of Prince Roberts warrants from His Majesties army in the countryes about for a contribution of mony, and cloth towards the maintenance of his army

Pubbl/distr/stampa

London, : Printed by Luke Norton, 1642

Descrizione fisica

6 [i.e. 8] p

Altri autori (Persone)

Rupert, Prince, Count Palatine,  <1619-1682.>

Soggetti

Great Britain History Civil War, 1642-1649 Early works to 1800

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Reproduction of original in the British Library.

Sommario/riassunto

eebo-0018



2.

Record Nr.

UNINA9910792293303321

Autore

Holbrook Morris B

Titolo

Consumer research [[electronic resource] ] : introspective essays on the study of consumption / / Morris B. Holbrook

Pubbl/distr/stampa

Thousand Oaks, : SAGE, c1995

ISBN

1-4522-4743-9

1-4833-2733-7

Descrizione fisica

1 online resource (xii, 419 p.) : ill

Disciplina

658.834

Soggetti

Consumers - Research

Consumer behavior

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references (pages 369-399) and index.

Nota di contenuto

""Cover""; ""Contents""; ""Preface""; ""Chapter 1 - A Brief History of Morris the Cat""; ""Chapter 2 - Theory Development is a Jazz Solo""; ""Chapter 3 - On Hatching a Program of Consumer Research""; ""Chapter 4 - What is Consumer Research?""; ""Chapter 5 - O, Consumer, How You've Changed""; ""Chapter 6 - Whither Consumer Research?""; ""Chapter 7 - Romanticism, Subjective Personal Introspection, and Morris the Epicurean""; ""Chapter 8 - The Role of Lyricism in Consumer Research""; ""Chapter 9 - Dogmatism and Catastrophe in the Development of Marketing Thought""; ""Chapter 10 - I'm HIP""

""Chapter 11 - Epilogue""""References""; ""Index""; ""About the Author""

Sommario/riassunto

This collection of essays provides a personal, thought-provoking and often humorous documentation of the evolution of the field of consumer research. The book highlights aspects of hotly debated issues that surround this field of inquiry, and presents a picture of how consumer research has grown and developed over the past 25 years.