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Record Nr. |
UNINA9910792105803321 |
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Autore |
Dodgson Mark <1957-> |
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Titolo |
Innovation : a very short introduction / / Mark Dodgson and David Gann |
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Pubbl/distr/stampa |
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Oxford : , : Oxford University Press, , 2010 |
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ISBN |
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Descrizione fisica |
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1 online resource (xii, 148 pages) : illustrations, portraits |
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Collana |
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Very short introductions ; ; 227 |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Technological innovations |
Business |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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1 Josiah Wedgwood: the world's greatest innovator; 2 Joseph Schumpeter's gales of creative destruction; 3 London's wobbly bridge: learning from failure; 4 Stephanie Kwolek's new polymer: from labs to riches; 5 Thomas Edison's organizational genius; 6 Building a smarter planet?; References; Further reading; Index |
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Sommario/riassunto |
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What is innovation? How can it be used? Why is failure so common in the process of innovation? This title looks at what innovation is, what it has done for us, and why it has been so important in the last 150 years. |
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