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Record Nr. |
UNINA9910791933903321 |
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Autore |
Lempert Michael |
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Titolo |
Creatures of politics [[electronic resource] ] : media, message, and the American presidency / / Michael Lempert and Michael Silverstein |
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Pubbl/distr/stampa |
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Bloomington, IN, : Indiana University Press, 2012 |
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ISBN |
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1-283-54610-8 |
9786613858559 |
0-253-00756-9 |
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Descrizione fisica |
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1 online resource (284 p.) |
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Altri autori (Persone) |
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SilversteinMichael <1945-2020.> |
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Disciplina |
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Soggetti |
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Communication in politics - United States |
Presidential candidates - United States - Language |
Rhetoric - Political aspects - United States |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Introduction: "message" is the medium -- Getting it "ju-- st right!" -- Addressing "the issues" -- Ethno-blooperology -- Unflipping the flop -- The message in hand -- What goes around. |
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Sommario/riassunto |
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It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what political insiders call ""message."" Message, Michael Lempert and Michael Silverstein argue, is not simply an individual's positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments i |
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