1.

Record Nr.

UNINA9910791459003321

Autore

Offit Paul A

Titolo

Autism's false prophets [[electronic resource] ] : bad science, risky medicine, and the search for a cure / / Paul A. Offit

Pubbl/distr/stampa

New York, : Columbia University Press, 2010

ISBN

1-282-79643-7

9786612796432

0-231-51796-3

Edizione

[Pbk. ed. 2010.]

Descrizione fisica

1 online resource (333 p.)

Disciplina

618.92/85882

618.9285882

Soggetti

Autism in children

Autism - Etiology

Medical misconceptions

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

On cover: With a new preface by the author.

Nota di bibliografia

Includes bibliographical references (p. [283]-284) and index.

Nota di contenuto

Frontmatter -- Contents -- Prologue -- Introduction -- 1. The Tinderbox -- 2. Lighting the Fuse -- 3. The Implosion -- 4. A Precautionary Tale -- 5. Mercury Rising -- 6. Mercury Falling -- 7. Behind the Mercury Curtain -- 8. Science in Court -- 9. Science and the Media -- 10. Science and Society -- 11. A Place for Autism -- Epilogue: "Next, on Oprah" -- Notes -- Selected Bibliography -- Acknowledgments -- Index

Sommario/riassunto

A London researcher was the first to assert that the combination measles-mumps-rubella vaccine known as MMR caused autism in children. Following this "discovery," a handful of parents declared that a mercury-containing preservative in several vaccines was responsible for the disease. If mercury caused autism, they reasoned, eliminating it from a child's system should treat the disorder. Consequently, a number of untested alternative therapies arose, and, most tragically, in one such treatment, a doctor injected a five-year-old autistic boy with a chemical in an effort to cleanse him of mercury, which stopped his heart instead. Children with autism have been placed on stringent diets, subjected to high-temperature saunas, bathed in magnetic clay,



asked to swallow digestive enzymes and activated charcoal, and injected with various combinations of vitamins, minerals, and acids. Instead of helping, these therapies can hurt those who are most vulnerable, and particularly in the case of autism, they undermine childhood vaccination programs that have saved millions of lives. An overwhelming body of scientific evidence clearly shows that childhood vaccines are safe and does not cause autism. Yet widespread fear of vaccines on the part of parents persists. In this book, Paul A. Offit, a national expert on vaccines, challenges the modern-day false prophets who have so egregiously misled the public and exposes the opportunism of the lawyers, journalists, celebrities, and politicians who support them. Offit recounts the history of autism research and the exploitation of this tragic condition by advocates and zealots. He considers the manipulation of science in the popular media and the courtroom, and he explores why society is susceptible to the bad science and risky therapies put forward by many antivaccination activists.

2.

Record Nr.

UNINA9910786553203321

Autore

Warner Janine

Titolo

Social Media Design For Dummies [[electronic resource]]

Pubbl/distr/stampa

Hoboken, : Wiley, 2014

ISBN

1-118-70779-6

Descrizione fisica

1 online resource (355 p.)

Altri autori (Persone)

LaFontaineDavid

Disciplina

004.01

004.019

Soggetti

Design and technology

Digital media -- Design

Social media -- Design

Social media

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

Contents at a Glance; Table of Contents; Introduction; About This Book;



Icons Used in This Book; Beyond the Book; Where to Go from Here; Part I: Getting Started with Social Media Design; Chapter 1: Creating a Consistent Design for All Your Social Sites; Choosing the Best Social Media Sites; Spreading the Love with Social Media Share Buttons; Using Social Bookmarking Sites; Gathering Ideas for Your Social Media Designs; Chapter 2: Checking Out Design Tools; Finding the Social Media Design That Fits; Finding the Right Design Tool; Creating and Optimizing Web Graphics

Working with Easy Drawing ToolsChapter 3: Advanced Design Concepts; Using Free Photo-Editing Software; Extracting a Subject from a Photo; Combining Images to Create Collages; Part II: Creating Designs on the Top Social Sites; Chapter 4: Fashioning a Fantastic Facebook Profile; Looking Good on Facebook; Admiring Inspiring Facebook Designs; Following Facebook Design Rules; Creating Your Own Profile Design; Chapter 5: Polishing Your Look on a Facebook Page; Getting Professional with Pages; Inspiring Business Designs on Facebook; Adding a Facebook Tab; Keeping Branding Consistent with Pages

Chapter 6: Tweaking Your Twitter ProfileComparing Twitter Image Options; Uploading Profile Photos; Adding a Header Image to the Top of Your Twitter Profile; Adding Background Images; Changing Twitter Profile Photos; Chapter 7: Channeling Your Look on YouTube; Launching Your Own YouTube Channel; Planning Your Channel; Enjoying Eye-Catching YouTube Channel Designs; Customizing Your YouTube Channel; Activating Other Account Features; Crafting a Custom Thumbnail for Your Videos; Part III: Extending Your Social Reach; Chapter 8: Upscaling Your LinkedIn Profile; Introducing Yourself on LinkedIn

Creating a LinkedIn ProfileWriting a Great Biography; Putting Your Best Face Forward; Enhancing Your LinkedIn Profile; Chapter 9: Generating a Google+ Profile; Creating One Design, Multiple Platforms; Managing Your Google+ Circles; Reviewing Google+ Profile Designs; Creating a Great Google+ Profile; Chapter 10: Setting Up Pinterest Boards; Inspiring Pinterest Profiles; Creating and Editing Your Pinterest Profile; Creating Pinterest Pins and Boards; Chapter 11: Creating a Flickr Presence; Designing a Flickr Cover Photo; Setting Your Flickr Buddy Icon; Part IV: Integrating Your Social Networks

Chapter 12: Compiling a Tumblr PageWhen Is Tumblr Right for You?; Comparing Inspiring Tumblr Designs; Changing the Background on Tumblr; Making an Animated GIF for Tumblr; Chapter 13: Aggregating Profiles with a RebelMouse Page; Checking Out What You Can Do on RebelMouse; Assembling the Content for Your RebelMouse Page; Customizing Your RebelMouse Page Design; Part V: The Part of Tens; Chapter 14: Ten Social Media Management Tools; Chapter 15: Ten Social Media Analytics Tools; Chapter 16: Ten Ways to Build Social Media Engagement; Index; About the Authors

Sommario/riassunto

Learn to design professional and effective social media profiles!  Whether you're trying to attract a new employer or get new fans to notice your brand, your social media profiles need to distinguish you from the masses. Packed with the secrets behind the hottest Facebook timelines, Twitter backgrounds, and LinkedIn profiles, this fun-but-straightforward guide shows you how to create eye-catching social media profiles with a professional, cohesive design. Includes online resources and downloadable templates that allow you to make your own profiles quick and easy<