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Record Nr. |
UNINA9910791412103321 |
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Titolo |
Encyclopaedia of supply chain management . Vol. I [[electronic resource] /] / edited by S.U. Farooqui |
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Pubbl/distr/stampa |
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Mumbai [India], : Himalaya Books Pvt. Ltd., 2010 |
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ISBN |
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1-282-84888-7 |
9786612848889 |
93-5043-939-5 |
1-4416-7468-3 |
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Descrizione fisica |
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1 online resource (960 p.) |
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Collana |
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Encyclopaedia of supply chain management |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (p. [305]-321). |
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Nota di contenuto |
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Vol 1 COVER; Contents; Introduction; Key Components of Supply Chain Management; Supply Chain and Marketing Strategies; Marketing Management; Marketing Research; Sales Forecasting; Organised Method of Product Development; Operation Management; Supply Chain Operations; Consumer Surveys; Bibliography; Vol 2 COVER; Contents; Sales Management and Sales Control; Sales Management for Export Trade; System in Salesmanship; Organisation of Manufacturing Concerns; Decision-making and Operation Research; Sales Orsanisation and Operation Research; Wholesale and Retail Distribution |
Quantitative Market AnalysisBibliography; Vol 3 COVER; Contents; Marketing Research Procedure; Marketing Strategies and Paradigms; Business Models; Modern System of Credit; Logistics and Supply Chain Functions; Process Orientation and Relationship Management; Electronic Commerce and Supply Chain Management; Bibliography |
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Sommario/riassunto |
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Flow of goods form the place of production to the market is the main concern of Supply Chain Management. IF focuses on the flow of goods, knowledge and money across the entire organization, from material suppliers to producers to consumers. Various diverse steps taken by various personnel deal with this exercise of management. Consequently, any step by anyone in the chain, influences the whole |
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