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Record Nr. |
UNINA9910787327103321 |
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Autore |
Aulet Bill <1958-, > |
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Titolo |
Disciplined entrepreneurship [[electronic resource] ] : 24 steps to a successful startup / / Bill Aulet; illustrations by Marius Ursache |
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Pubbl/distr/stampa |
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Hoboken, NJ, : Wiley, 2013 |
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ISBN |
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1-118-72081-4 |
1-118-72088-1 |
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Edizione |
[1st edition] |
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Descrizione fisica |
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1 online resource (xvi, 272 pages) : illustrations (chiefly color) |
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Disciplina |
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Soggetti |
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New business enterprises - Management |
Entrepreneurship |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Six themes of the 24 steps. Getting started ; Market segmentation ; Select a Beachhead Market ; Build an end user profile ; Calculate the total addressable market (TAM) size for the beachhead market ; Profile the persona for the beachhead market ; Full life cycle use case ; High-level product specification ; Quantify the value proposition ; Identify your next 10 customers ; Define your core ; Chart your competitive position ; Determine the customer's decision-making unit (DMU) ; Map the process to acquire a paying customer ; Calculate the total addressable market size for follow-on markets ; Design a business model ; Set your pricing framework ; Calculate the lifetime value (LTV) of an acquired customer ; Map the sales process to acquire a customer ; Calculate the cost of customer acquisition (COCA) ; Identify key assumptions ; Define the minimum viable business product (MVBP) ; Show that "the dogs will eat the dog food" ; Develop a product plan -- Postlude : A business is more than 24 steps. |
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Sommario/riassunto |
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24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren't born with something special - they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any |
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industrious person can learn and apply. You will learn: Why the "F" word - focus - is crucial to a startup's success Common obstacles that entrepreneurs face - and how to overcome them How to use innovation to stand out in the crowd - it's not just about technology Whether you're a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. |
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2. |
Record Nr. |
UNINA9910838313603321 |
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Autore |
Stephan Rita |
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Titolo |
COVID and Gender in the Middle East |
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Pubbl/distr/stampa |
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Austin : , : University of Texas Press, , 2023 |
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©2023 |
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ISBN |
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1-4773-2654-5 |
1-4773-2653-7 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (329 pages) |
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Disciplina |
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Soggetti |
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COVID-19 Pandemic, 2020- - Economic aspects - Africa, North |
COVID-19 Pandemic, 2020- - Economic aspects - Middle East |
COVID-19 Pandemic, 2020- - Social aspects - Africa, North |
COVID-19 Pandemic, 2020- - Social aspects - Middle East |
Women - Health and hygiene - Africa, North |
Women - Health and hygiene - Middle East |
Women - Africa, North - Economic conditions |
Women - Africa, North - Social conditions |
Women - Middle East - Economic conditions |
Women - Middle East - Social conditions |
SOCIAL SCIENCE / General |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di contenuto |
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Frontmatter -- Contents -- FOREWORD The Response to COVID—and to Everything— Is Female -- Acknowledgments -- Abbreviations -- INTRODUCTION Why Is COVID Female? -- PART I Care and Care Work Spheres -- CHAPTER 1 COVID-19, Women, and Healthcare -- CHAPTER 2 COVID-19: A Threat to Lebanese Women’s Precarious Condition -- CHAPTER 3 The Impact of COVID-19 on Women’s Prosperity in the Gulf Countries: Survey Evidence from Bahrain -- CHAPTER 4 When Inequalities Interconnect: Women Scholars’ Productivity amid the COVID-19 Pandemic in the Middle East and North Africa -- PART II Social Vulnerabilities -- CHAPTER 5 The LGBTIQ+ Community’s COVID Dilemma in Lebanon -- CHAPTER 6 The Gendered Impact of the Pandemic on Syrian Refugee Women in Jordan -- CHAPTER 7 Violence against Moroccan Women during and after Lockdown -- CHAPTER 8 Gender Dynamics and Distance Education: Toward a Situational-Interactionist Model of the COVID-19 Contingency Effect on Female University Students in Morocco -- PART III A Gender Lens on COVID Impact in the Middle East and North Africa -- CHAPTER 9 COVID’s Three-Order Impacts on Women’s Lives: A Typology -- CHAPTER 10 Women’s Rights and Roles during the COVID-19 Pandemic -- CHAPTER 11 Unmasking Masculinity during COVID in the Middle East and North Africa -- PART IV Feminist Responses -- CHAPTER 12 COVID-19 and Feminism in the Middle East: Challenges, Initiatives, and Dilemmas -- CHAPTER 13 The Power of Bipartisan Mobilization: The Success of Tunisia’s Feminist Movement during the Coronavirus Pandemic -- CHAPTER 14 Harmony of Feminine and Masculine Leadership during the COVID-19 Pandemic in Jordan -- CHAPTER 15 The Feminist Position: Corona Crisis Management and Its Impact on Palestinian Women -- Contributors -- Index |
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Sommario/riassunto |
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As the coronavirus ravages the globe, its aftermaths have brought gender inequalities to the forefront of many conversations. Countries in the Middle East and North Africa have been slow to prepare for, adapt to, and mitigate the COVID-19 health crisis and its impacts on governance, economics, security, and rights. Women’s physical well-being, social safety nets, and economic participation have been disproportionately affected, and with widespread shutdowns and capricious social welfare programs, women are exiting the workplace and the classroom, carrying the caregiving burden. With feminist foregrounding, Rita Stephan's collection COVID and Gender in the Middle East gathers an impressive group of local scholars, activists, and policy experts. The book examines a range of national and localized responses to gender-specific issues around COVID’s health impact and the economic fallout and resulting social vulnerabilities, including the magnified marginalization of Syrian refugees; the inequitable treatment of migrant workers in Bahrain; and the inadequate implementation of gender-based violence legislation in Morocco. An essential global resource, this book is the first to provide empirical evidence of COVID’s gendered effects. |
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