1.

Record Nr.

UNINA9910453698803321

Autore

Landy Francis

Titolo

Beauty and the enigma [[electronic resource] ] : and other essays on the Hebrew Bible / / Francis Landy

Pubbl/distr/stampa

Sheffield, : Sheffield Academic Press, c2001

ISBN

1-281-84163-3

9786611841638

0-567-53313-1

Descrizione fisica

1 online resource (433 p.)

Collana

Journal for the study of the Old Testament. Supplement series ; ; 312

Disciplina

221.66

Soggetti

Hebrew poetry - History and criticism

Hebrew poetry, Biblical - History and criticism

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and indexes.

Nota di contenuto

Contents; Acknowledgments; Abbreviations; Introduction; Chapter 1 BEAUTY AND THE ENIGMA: AN INQUIRY INTO SOME INTERRELATED EPISODES OF THE SONG OF SONGS; Chapter 2 POETICS AND PARALLELISM: SOME COMMENTS ON JAMES KUGEL' S THE IDEA OF BIBLICAL POETRY; Chapter 3 NARRATIVE TECHNIQUES AND SYMBOLIC TRANSACTIONS IN THE AKEDAH; Chapter 4 VISION AND POETIC SPEECH IN AMOS; Chapter 5 TRACING THE VOICE OF THE OTHER: ISAIAH 28 AND THE COVENANT WITH DEATH; Chapter 6 THE CONSTRUCTION OF THE SUBJECT AND THE SYMBOLIC ORDER: A READING OF THE LAST THREE SUFFERING SERVANT SONGS

Chapter 7 RUTH AND THE ROMANCE OF REALISM, OR DECONSTRUCTING HISTORYChapter 8 ON METAPHOR, PLAY AND NONSENSE; Chapter 9 IN THE WILDERNESS OF SPEECH: PROBLEMS OF METAPHOR IN HOSEA; Chapter 10 STRATEGIES OF CONCENTRATION AND DIFFUSION IN ISAIAH 6; Chapter 11 FLOOD AND FLUDD; Chapter 12 VISION AND VOICE IN ISAIAH; Chapter 13 GHOSTWRITING; Index of References; Index of Authors

Sommario/riassunto

This book is a collection of Landy's studies on the poetics of the Hebrew Bible. The Song of Songs is featured alongside the prophetic



voices of Amos, Hosea and Isaiah, and essays on the Binding of Isaac and on the book of Ruth. Throughout, the emphasis throughout is on the subversiveness, richness and ambiguity of the text, but above all its (often enigmatic) beauty. The thread of psychoanalysis and its metaphorical technique draws together this collection from one of the Bible's most sensitive and distinctive literary critics.

2.

Record Nr.

UNINA9910785103603321

Autore

Sielhorst Thomas vor der

Titolo

Marketingziel Kundenbindung [[electronic resource] ] : die Kundenkarte im Einzelhandel / / Thomas vor der Sielhorst

Pubbl/distr/stampa

Hamburg, : IGEL Verlag, 2009

ISBN

3-86815-397-7

Edizione

[1. Aufl.]

Descrizione fisica

1 online resource (85 p.)

Disciplina

658.8

658.804

Soggetti

Customer loyalty

Consumer satisfaction

Customer relations

Lingua di pubblicazione

Tedesco

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Diplom-Kaufmann (FH) Thomas vor der Sielhorst: Marketingziel Kundenbindung: Die Kundenkarte im Einzelhandel; Inhaltsverzeichnis; 1 Einleitung; 2 Ausgangssituation - Markt , Marketing und Kundenbindung im Wandel; 3 Kunden und Kundenbindung im Einzelhandel; 4 Kundenkarten; 5 Analysen im Kunden- bindungs- management; 6 Ausblick; Anhang; Quellenverzeichnis

Sommario/riassunto

Der Wandel des unternehmerischen Umfeldes durch gesättigte Märkte, verstärkten Wettbewerb, Austauschbarkeit von Produkten und Leistungen, erhöhte Sparneigung und Kaufzurückhaltung der Konsumenten hat es erforderlich gemacht, durch gezielte Maßnahmen zu versuchen, dieser Entwicklung entgegenzuwirken. Als eine Möglichkeit der verbesserten Kundenbindung hat sich im



Konsumgüterbereich des Handels dabei die Einführung einer Kundenkarte als Schwerpunkt der Kundenbindung herauskristallisiert. Der Autor erläutert in dieser Arbeit die Zusammenhänge zwischen Kundenzufriedenheit und Kundenbindung sowie d