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Record Nr. |
UNINA9910784347503321 |
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Autore |
Tassabehji Rana |
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Titolo |
Applying E-Commerce in Business [[electronic resource]] |
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Pubbl/distr/stampa |
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London, : SAGE Publications, 2003 |
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ISBN |
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1-280-36912-4 |
9786610369126 |
1-4129-3359-5 |
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Descrizione fisica |
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1 online resource (376 p.) |
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Disciplina |
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658.054678 |
658.8/72 |
658.872 |
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Soggetti |
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Business |
Electronic commerce |
Internet advertising |
Internet marketing |
Marketing & Sales |
Commerce |
Business & Economics |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di contenuto |
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Cover; Contents; Preface; Introduction; Chapter 1 - Introduction to e-commerce; Chapter 2 - The technology; Chapter 3 - Elements of e-commerce: applications; Chapter 4 - Security and e-commerce; Chapter 5 - E-business models; Chapter 6 - From dot com to dot bomb; Chapter 7 - Public policies and legal issues; Chapter 8 - The impact of 'e' on economic and management thinking; Conclusions; Chapter 9 - To the future and beyond; Index; Appendicies; Appendix 1: OSI Reference Model; Appendix 2: Select Committee on Public Accounts 'First Report' |
Appendix 3: Internet and E-mail Policies and GuidelinesAppendix 4: The Internet and How it Came into Being; Appendix 5: Who Manages the Internet?; Appendix 6: Guidelines for Data Protection |
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Sommario/riassunto |
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This book provides an understanding of e-commerce by deconstructing |
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