1.

Record Nr.

UNINA9910480444303321

Titolo

The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen

Pubbl/distr/stampa

Thousand Oaks, California : , : SAGE Publications, , 2012

ISBN

1-4522-6204-7

1-78268-927-3

Edizione

[Second edition.]

Descrizione fisica

1 online resource (457 p.)

Disciplina

153.8/52

Soggetti

Persuasion (Psychology) - Social aspects

Persuasion (Rhetoric)

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and indexes.

Nota di contenuto

""Cover""; ""Contents""; ""Part I - Fundamental Issues""; ""Chapter 1 - Persuasion in the Rhetorical Tradition""; ""Chapter 2 - The Effects of Message Features: Content, Structure, and Style""; ""Chapter 3 - Media Influence as Persuasion""; ""Chapter 4 - Outcomes of Persuasion: Behavioral, Cognitive, and Social""; ""Chapter 5 - On Being Persuaded: Some Basic Distinctions""; ""Part II - Theories, Perspectives, and Traditions""; ""Chapter 6 - Discrepancy Models of Belief Change""; ""Chapter 7 - Functional Attitude Theory""

""Chapter 8 - Reasoned Action Theory: Persuasion as Belief-Based Behavior Change""""Chapter 9 - The Elaboration Likelihood Model""; ""Chapter 10 - Affect and Persuasion""; ""Chapter 11 - Reactance Theory and Persuasion""; ""Chapter 12 - Fear Appeals""; ""Chapter 13 - Narrative Persuasion""; ""Chapter 14 - Inoculation Theory""; ""Chapter 15 - Supportive and Persuasive Communication: Theoretical Intersections""; ""Part III - Contexts, Settings, and Applications""; ""Chapter 16 - Political Persuasion""; ""Chapter 17 - Persuasive Strategies in Health Campaigns""

""Chapter 18 - The Siren�s Call: Mass Media and Drug Prevention""""Chapter 19 - Persuasion in the Marketplace: How Theories of Persuasion Apply to Marketing and Advertising""; ""Chapter 20 - Persuasion in the Legal Setting""; ""Chapter 21 - Persuading in the



Small Group Context""; ""Chapter 22 - When Presumed Influence Turns Real: An Indirect Route of Media Influence""; ""Chapter 23 - How Does Technology Persuade?: Theoretical Mechanisms for Persuasive Technologies""; ""Author Index""; ""Subject Index""; ""About the Authors""

Sommario/riassunto

Persuasion is presented here on a micro to macro continuum, moving from chapters on cognitive processes, the individual, and theories of persuasion, to chapters highlighting broader social factors and phenomena related to persuasion, such as social context and larger scale persuasive campaigns. Each chapter identifies key challenges to the area and provides research strategies for addressing those challenges.

2.

Record Nr.

UNINA9910782969903321

Autore

Bergmann Claudia D

Titolo

Childbirth as a metaphor for crisis [[electronic resource] ] : evidence from the ancient Near East, the Hebrew Bible, and 1QH XI, 1-18 / / Claudia D. Bergmann

Pubbl/distr/stampa

Berlin ; ; New York, : W. de Gruyter, 2008

ISBN

1-283-42876-8

9786613428769

3-11-020981-0

Descrizione fisica

1 online resource (277 p.)

Collana

Beihefte zur Zeitschrift für die alttestamentliche Wissenschaft, , 0934-2575 ; ; Bd. 382

Disciplina

220.6/4

Soggetti

Metaphor in the Bible

Disasters - Religious aspects

Childbirth - Biblical teaching

Childbirth - Religious aspects

Literature, Ancient - History and criticism

Metaphor in literature

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and indexes.



Nota di contenuto

Introduction -- The scope of this book -- Definitions of metaphor -- The approach to metaphor in this book -- Birth as event and metaphor in the ancient Near East -- The sources -- The experience of birth -- The experience of birth becomes a metaphor -- Birth as event and metaphor in the Hebrew Bible -- Birth as an event in the Hebrew Bible -- Birth as a metaphor in the Bebrew Bible -- The biblical birth metaphor for cases of local crisis -- War imagery and bad news -- War imagery -- Divine punishment imagery -- The biblical birth metaphor for cases of universal crisis -- Texts -- The biblical birth metaphor for cases of personal crisis -- Engulfment imagery -- War imagery -- Prophetic vision imagery -- 1QH XI, 1-18: the birth metaphor at Qumran -- 1QH XI, 1-18 within the corpus of the Hodayot -- The identity of the mothers and the children in 1QH XI, 1-18 -- Interpreting 1QG XI, 1-18 in light of the birth metaphor -- 1QH XI, 1-18 : personal and universal crisis.

Sommario/riassunto

Diese Studie geht der Frage nach, wie und warum literarische Texte des Alten Orients, des Alten Testaments und des Qumrankorpus Krisen und Katastrophen metaphorisch darstellen. Ausgehend von einer kurzen Einführung zur Metaphertheorie und zu altorientalischen Vorstellungen von Geburt im Allgemeinen werden Texte untersucht, die das Konzept ,Geburt' metaphorisch mit dem Konzept ,Krise' verbinden und hiermit sowohl das eine wie auch das andere in einem neuen Licht erscheinen lassen. Das Hauptaugenmerk des Buches liegt auf alttestamentlichen Texten und den persönlichen, historischen und universalen Krisen, die sie mit Hilfe der Geburtsmetapher beschreiben. Hierbei ist es besonders interessant, dass nicht der glückliche Ausgang einer Geburt im Zentrum der Metapher steht, sondern der Schmerz, die Unsicherheit und die Unabwendbarkeit der Geschehnisse, die ,Krise' und ,Geburt' verbinden. An einem Text aus den Hodayot von Qumran wird gezeigt, wie spätere eschatologische Vorstellungen die altorientalische und alttestamentliche Geburtsmetapher weiterentwickeln.