1.

Record Nr.

UNINA9910782616603321

Autore

Hayes Andrew F.

Titolo

Statistical methods for communication science / / Andrew F. Hayes

Pubbl/distr/stampa

Mahwah, N.J. : , : Lawrence Erlbaum Associates, , 2005

ISBN

1-135-25089-8

1-135-25090-1

1-282-06499-1

9786612064999

1-4106-1370-4

Descrizione fisica

1 online resource (531 p.)

Collana

Routledge Communication Series

Disciplina

302.2/02/1

Soggetti

Communication - Statistical methods

Communication - Research

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references (p. 491-506) and index.

Nota di contenuto

Cover; Statistical Methods for Communication Science; Title Page; Copyright Page; Table of Contents; Preface; 1 Statistics and Communication Science; 1.1 Welcome; 1.2 Why Do Science?; 1.3 Assumptions and Philosophies of Scientific Investigation; 1.4 Building Your Statistical Vocabulary; 1.5 The Role of Statistics in Scientific Investigation; 1.6 Summary; 2 Fundamentals of Measurement; 2.1 Measurement Concepts; 2.1.1 Methods of Measurement; 2.1.2 Operationalization; 2.1.3 Levels of Measurement; 2.1.4 Measurement Precision; 2.1.5 Qualitative Data versus Quantitative Measurement

2.2 Measurement Quality2.2.1 Reliability of Measurement; 2.2.2 Validity of Measurement; 2.3 Summary; 3 Sampling; 3.1 Population Inference; 3.1.1 The Literary Digest Poll: Population Inference Gone Awry; 3.1.2 Population Inference Through Representativeness; 3.2 Sampling Methods; 3.2.1 Nonprobability Sampling; 3.2.2 Probability Sampling; 3.3 Is Nonprobability Sampling Really So Bad?; 3.4 Summary; 4 Data Description and Visualization; 4.1 Graphical and Tabular Descriptions of Data; 4.1.1 Frequency Tables; 4.1.2 The Histogram; 4.1.3 Describing the Shape of a Distribution

4.2 Measures of Central Tendency4.2.1 The Mode; 4.2.2 The Median;



4.2.3 The Arithmetic Mean; 4.2.4 Choosing a Measure of Central Tendency; 4.3 Measures of Variation; 4.3.1 The Range and Interquartile Range; 4.3.2 The Standard Deviation; 4.3.3 The Variance; 4.4 Quantifying Skewness and Kurtosis; 4.5 Another Graphical Tool: The Box Plot; 4.6 Standardization; 4.7 Describing Association Between Quantitative Variables; 4.7.1 Pearson's Coefficient of Correlation; 4.7.2 Alternative Measures of Association; 4.7.3 Cautions When Interpreting Correlation; 4.8 Visualizing Correlation: The Scatterplot

4.9 Descriptively Comparing Groups4.10 Data Screening and Missing Data; 4.11 Introducing Some Common Symbolic Notation; 4.12 Summary; 5 Fundamentals of Probability; 5.1 Defining Probability; 5.2 Laws of Probability; 5.2.1 The Additive Law of Probability; 5.2.2 The Multiplicative Law of Probability; 5.3 Probability Distributions; 5.3.1 The Binomial Probability Distribution; 5.3.2 The Normal Probability Distribution; 5.3.3 Chebychev's Theorem; 5.4 Random Variables and Expected Values; 5.5 Summary; 6 Assessing and Quantifying Reliability; 6.1 Classical Test Theory

6.1.1 Partioning Measurements into Their Components6.1.2 The Definition of Reliability Under Classical Test Theory; 6.2 Estimating the Reliability of Quantitative Measurements; 6.2.1 Estimating Reliability From Repeated Measurements Over Time; 6.2.2 Estimating Reliability From Internal Consistency of Indicator Scores; 6.2.3 Reliability of Method or of Measurement?; 6.3 Reliability of Subjective Categorical Judgments; 6.3.1 Holsti's Method; 6.3.2 Correcting for Chance Agreement: Scott's π and Cohen's κ; 6.3.3 Using an Agreement Index; 6.4 How High is High Enough?; 6.5 Summary

7 Parameter Estimation

Sommario/riassunto

Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topics as sampling procedures, probability, reliability, hypothesis testing, simple correlation and regression, and analyses of variance and covariance. Hayes takes readers through each topic with cle



2.

Record Nr.

UNINA9910830041003321

Titolo

Modern Heterocyclic Chemistry

Pubbl/distr/stampa

[Place of publication not identified], : Wiley VCH Imprint, 2011

ISBN

3-527-63773-7

Disciplina

547/.59

Soggetti

Heterocyclic chemistry

Chemistry

Physical Sciences & Mathematics

Organic Chemistry

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph