1.

Record Nr.

UNINA9910781241303321

Titolo

High-tech fame [[electronic resource] ] : how to get the top 10 high-tech publications to write about you

Pubbl/distr/stampa

Portsmouth, R.I., : MarketingSherpa, Inc., 2003

ISBN

1-932353-19-4

Descrizione fisica

132 p

Collana

Practical know-how & case studies

Soggetti

Journalism, Commercial

High technology

Marketing

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph

Nota di contenuto

pt. 1. Practical advice on impressing journalists, analysts, & winning awards -- pt. 2. Four inspirational case studies on high-tech companies using clever PR tactics to become more famous -- pt. 3. Top 25 influential high-tech & business journalists reveal how you can plant stories in their publications.