1.

Record Nr.

UNINA9910780812603321

Autore

London Manuel

Titolo

Social entrepreneurship : how to start successful corporate social responsibility and community-based initiatives for advocacy and change / / Manuel London and Richard G. Morfopoulos

Pubbl/distr/stampa

New York : , : Routledge, , 2010

ISBN

1-135-96671-0

1-135-96672-9

1-282-44367-4

9786612443671

0-203-87814-0

Descrizione fisica

1 online resource (252 p.)

Altri autori (Persone)

MorfopoulosRichard G

Disciplina

361.7068

361.7068/1

361.70681

Soggetti

Social entrepreneurship

Social responsibility of business

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Book Cover; Title; Copyright; Contents; Preface; About the Authors; 1 An Introduction to Social Entrepreneurship; 2 What Motivates a Social Entrepreneur; 3 Competencies for Social Action; 4 Steps and Strategies for Social Entrepreneurship; 5 Developing High-Performing Social Action Teams; 6 Overcoming Barriers and Facilitating Social Entrepreneurship; 7 Evaluating Success: Measures of Social Performance; 8 Learning Resources; References; Index

Sommario/riassunto

What motivates someone to become a social entrepreneur? What are the competencies needed to be effective social advocates and agents for change? This book answers these questions in an accessible and practical way, providing comprehensive guidelines, numerous examples, and sources of information and training for anyone who wants to start a community-based social advocacy and change initiative or for employees who want to start a corporate social responsibility initiative.Features include the following:examples of individuals and



organizations who have lear