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Record Nr. |
UNINA9910780513103321 |
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Titolo |
Painting the maple [[electronic resource] ] : essays on race, gender, and the construction of Canada / / edited by Veronica Strong-Boag ... [et al.] |
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Pubbl/distr/stampa |
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Vancouver, : UBC Press, c1998 |
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ISBN |
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1-283-13143-9 |
9786613131430 |
0-7748-5237-2 |
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Descrizione fisica |
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1 online resource (297 p.) |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Women - Canada |
Sex discrimination against women - Canada |
Marginality, Social - Canada |
Canada Social conditions 1991- |
Canada Race relations |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Contents; Acknowledgments; Constructing Canada: An Introduction; Part 1: Parameters of the Nation; Methodology on the Line: Constructing Meanings about 'Cultural Difference' in Health Care Research; Domination and Political Representation in Canada; On the Outskirts of Empire: Race and Gender in Canadian TV News; Keeping 'em Out: Gender, Race, and Class Biases in Canadian Immigration Policy; Part 2: Constructions of Race and Gender; Documenting Racism: Sharon Pollock's The Komagata Maru Incident; Reconstructing Canadian Literature: The Role of Race and Gender |
'In another place, not here': Dionne Brand's Politics of (Dis)Location'A Red Girl's Reasoning': E. Pauline Johnson Constructs the New Nation; Encountering Anomalies: A Cultural Study of Chinese Migrants to Early Canada; Part 3: Toward a New Canada; The Mountie and the Nurse: Cross-Cultural Relations North of 60; A Lesbian Politics of Erotic Decolonization; Hegemonic Nationalism and the Politics of Feminism and Multiculturalism in Canada; Constructing Nation: The Gendering |
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and Racializing of the Canadian Health Care System; Building Transdisciplinary Standpoints: An Integrative Bibliography |
ContributorsIndex; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z |
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Sommario/riassunto |
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Painting the Maple explores the critical interplay of race and gender in shaping Canadian culture, history, politics and health care. These interdisciplinary essays draw on feminist, postcolonial, and critical theory in a wide-ranging discussion that encompasses both high and popular forms of culture, the deliberation of policy and its execution, and social movements as well as individual authors and texts. The contributors, who come from many fields, establish connections among discourses of race, gender, and nation-building that have conditioned the formation of Canada for more than one hundred years. They analyze ways in which these elements have participated in and contributed to exclusionary practices and policies, such as marginalization of women and racialized groups. Together, their essays paint a picture of a nation that privileges whiteness, masculinity, and Christianity. This book gathers many insights on the construction of Canada, hitherto scattered in the literature. It will be of interest to feminist scholars and others concerned with issues of race and gender. At times provocative, Painting the Maple illuminates the challenges that lie ahead for all Canadians who aspire to create a better future in a reimagined nation. |
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2. |
Record Nr. |
UNINA9910809209003321 |
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Autore |
Le Bon Joël (College teacher) |
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Titolo |
Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers / / Joël Le Bon, Carl A. Herman |
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Pubbl/distr/stampa |
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New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
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Edizione |
[First edition.] |
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Descrizione fisica |
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1 online resource (176 p.) |
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Collana |
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Selling and sales force management collection, , 2163-9582 |
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Disciplina |
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Soggetti |
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Selling - Key accounts |
Marketing - Key accounts |
Customer services |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (pages 147-149) and index. |
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Nota di contenuto |
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1. Key account management, organizational alignment, and the selling center -- 2. Building and delivering value to key accounts -- 3. Leveraging collaborative CRM and technology -- 4. Business customer marketing and key account development -- Conclusion -- Biographies -- References -- Index. |
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Sommario/riassunto |
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Now more than ever, companies are faced with a critical and challenging truth. Today's customer is demanding more attention, superior service, and the expertise of a dedicated sales team. Suppliers must make difficult choices to determine how to allocate limited resources, including which customers receive the highest level of service. Increasingly, supply side organizations are working to design and implement key account programs to meet or exceed these expectations. Key account management is a specific business strategy that involves complex sales processes, large-scale negotiations, and the alignment of multiple internal and external stakeholders. This multi-pronged process is anything but straightforward, and the business world is filled with examples of key account programs that have not achieved the expected results. This book addresses the strategic challenges facing top executives and sales leaders as they build strategies to better manage their key accounts. |
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