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Record Nr. |
UNINA9910780184403321 |
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Autore |
Kuglin Fred A |
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Titolo |
Building, leading, and managing strategic alliances [[electronic resource] ] : how to work effectively and profitably with partner companies / / Fred A. Kuglin with Jeff Hook |
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Pubbl/distr/stampa |
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New York, : AMACOM, c2002 |
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ISBN |
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Descrizione fisica |
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1 online resource (288 p.) |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Strategic alliances (Business) |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Preliminaries; Contents; 1. What Is an Alliance?; 2. Great Idea, but How Do I Get Started?; 3. 3G Wireless Networks; 4. Telecom Providers and 3G Wireless Device Manufacturers: A 1 Trillion Investment, yet Where's the Value?; 5. Mission Impossible?; 6. Transportation; 7. Health Care: Alliances and a Healthy Supply Chain; 8. Software Companies and Consulting Firms; 9. Know When to Hold, and Know When to Fold; 10. Critical Success Factors in Establishing Alliances; Index |
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Sommario/riassunto |
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Corporate acquisition is no longer the growth model for technology-based companies. Now the name of the game is alliances. |
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