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Record Nr. |
UNINA9910780178603321 |
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Autore |
Cohen William A. <1937-> |
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Titolo |
How to make it big as a consultant [[electronic resource] /] / William A. Cohen |
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Pubbl/distr/stampa |
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New York, : AMACOM, c2001 |
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ISBN |
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Edizione |
[3rd ed.] |
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Descrizione fisica |
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1 online resource (368 p.) |
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Disciplina |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (p. 267-273) and index. |
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Nota di contenuto |
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Preliminaries; CONTENTS; Acknowledgments; Preface; 1 The Business of Consulting; 2 How to Get Clients Direct Marketing Methods; 3 How to Get Clients Indirect Marketing Methods; 4 Marketing Consultant Services to the Public Sector; 5 Making the Initial Interview a Success; 6 How to Write a Proposal; 7 Pricing Your Services; 8 What You Must Know about Consulting Contracts; 9 Planning and Scheduling the Consulting Project; 10 Negotiating with Your Client; 11 How to Solve Your Client's Problems Easily; 12 How to Research a Consulting Project; 13 The Importance of Ethics in Consulting |
14 Making Professional Presentations15 What a Computer Can Do for You in Consulting; 16 What the Internet Can Do for You in Consulting; 17 How to Run Your Consulting Business; Appendix A References Useful to Consultants; Appendix B Sample Consultant's Brochure; Appendix C The Cinsultant's Questionnarie and Audit; Appendix D An Extensive Consulting Proposal; Appendix E Associations of Consultants; Index |
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Sommario/riassunto |
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Over 70,000 copies in print! It's the classic guide to success in the demanding world of consulting. |
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