1.

Record Nr.

UNINA9910778865303321

Titolo

Managing the demand-supply chain [[electronic resource] ] : value innovations for customer satisfaction / / William E. Hoover, Jr. ... [et al.]

Pubbl/distr/stampa

New York, : Wiley, c2001

ISBN

1-280-34102-5

9786610341023

0-470-19202-X

0-471-01376-5

Descrizione fisica

1 online resource (271 p.)

Collana

Wiley operations management series for professionals

Altri autori (Persone)

HooverWilliam E., Jr.

Disciplina

658.7/2

Soggetti

Business logistics

Industrial procurement - Management

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Managing the Demand-Supply Chain; Contents; Chapter 1: Introduction; Chapter 2: Demand and Supply Chains-The New Supply Chain Management; Chapter 3: Value Thresholds and Traps; Chapter 4: Reshaping Your Value Offering-How to Do It; Chapter 5: Excellence through Demand-Supply Chain Management; Chapter 6: Operational Effectiveness-Know Your Own Demand Chain; Chapter 7: Microcosms-Collaborate to Implement Effectively; Chapter 8: Managing Information Technology-How to Stretch Your Business to Its Full Potential

Chapter 9: Information Technology Value Capture-Linking IT Seamlessly to Business OpportunityChapter 10: Wireless Communication Revolutionizes the Demand-Supply Chain; Index

Sommario/riassunto

A proven,innovative approach to meeting customer demand Combining an intensive focus on customer/marketplace demands with innovative technology tools developed to execute demand chain planning, Managing the Demand-Supply Chain sets forth a powerful new model for fulfilling customer demand in the best possible way. Four of the world's leading demand chain researchers and implementers demonstrate how select high-tech companies, such as Nokia and Dell, have used the demand chain approach to differentiate their value



offerings and delight their customers. The authors intro