1.

Record Nr.

UNISA996410544703316

Autore

TODOROVA, Marii͡a Nikolaeva

Titolo

Bones of contention : the living archive of Vasil Levski and the making of Bulgaria's national hero / Maria Todorova

Pubbl/distr/stampa

Budapest ; New York, : Central European University Press, 2009

ISBN

963-9776-24-6

Descrizione fisica

Testo elettronico (PDF) (XXI, 600 p., [16] p. di tav. :  ill.)

Disciplina

949.9/015092

Soggetti

Levski, Vasil

Lingua di pubblicazione

Inglese

Formato

Risorsa elettronica

Livello bibliografico

Monografia

Sommario/riassunto

Questo libro si occupa di documentare e analizzare l'archivio vivente attorno alla figura di Vasil Levski (1837–1873), probabilmente il principale e unico eroe incontrastato del pantheon nazionale bulgaro. I processi descritti, sebbene con una profondità cronologica di quasi due secoli, sono ancora molto in divenire e l'archivio vivente si espande non solo in dimensioni ma aggiungendo costantemente nuove forme sorprendenti. La monografia è uno studio storico, che prende come fulcro narrativo la vita, la morte e il destino postumo di Levski. Esplorando le vicissitudini della sua eroicizzazione, glorificazione, appropriazione, reinterpretazione, commemorazione e, infine, canonizzazione, cerca di impegnarsi in diversi ampi dibattiti teorici e fornire la base per la successiva ricerca comparativa regionale. L'analisi delle appropriazioni consecutive e simultanee di Levski da diverse piattaforme sociali, partiti politici, istituzioni secolari e religiose, ideologie, gruppi professionali e individui, dimostra come i confini all'interno della struttura della nazione siano negoziati attorno a simboli nazionali accettati



2.

Record Nr.

UNINA9910777639603321

Autore

Turow Joseph

Titolo

Niche envy : marketing discrimination in the digital age / / Joseph Turow

Pubbl/distr/stampa

Cambridge, Mass., : MIT Press, ©2006

ISBN

0-262-25711-4

1-282-09682-6

9786612096822

1-4294-1003-5

Descrizione fisica

viii, 225 p

Disciplina

658.8/34

Soggetti

Consumer profiling

Market segmentation

Marketing - Technological innovations

Customer services - Technological innovations

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Includes index.

Nota di bibliografia

Includes bibliographical references (p. [193]-215) and index.

Nota di contenuto

A major transformation -- Confronting new worries -- Drawing on the past -- The Internet as test bed -- Rethinking television -- The customized store -- Issues of trust -- Envy, suspicion, and the public sphere.

Sommario/riassunto

We have all been to Web sites that welcome us by name, offering us discounts, deals, or special access to content. For the most part, it feels good to be wanted--to be valued as a customer. But if we thought about it, we might realize that we've paid for this special status by turning over personal information to a company's database. And we might wonder whether other customers get the same deals we get, or something even better. We might even feel stirrings of resentment toward customers more valued than we are. In Niche Envy, Joseph Turow examines the emergence of databases as marketing tools and the implications this may have for media, advertising, and society. If the new goal of marketing is to customize commercial announcements according to a buyer's preferences and spending history--or even by race, gender, and political opinions--what does this mean for the



twentieth-century tradition of equal access to product information, and how does it affect civic life?Turow shows that these marketing techniques are not wholly new; they have roots in direct marketing and product placement, widely used decades ago and recently revived and reimagined by advertisers as part of "customer relationship management" (known popularly as CRM). He traces the transformation of marketing techniques online, on television, and in retail stores. And he describes public reaction against database marketing--pop-up blockers, spam filters, commercial-skipping video recorders, and other ad-evasion methods. Polls show that the public is nervous about giving up personal data. Meanwhile, companies try to persuade the most desirable customers to trust them with their information in return for benefits. Niche Envy tracks the marketing logic that got us to this uneasy impasse.

3.

Record Nr.

UNINA9910897989003321

Autore

Huang Gordon

Titolo

14th International Conference on Environmental Science and Development (ICESD2023) / / edited by Gordon Huang, Yongping Li, Changping Chen, Peng Zhang

Pubbl/distr/stampa

Cham : , : Springer Nature Switzerland : , : Imprint : Springer, , 2024

ISBN

3-031-56056-6

Edizione

[1st ed. 2024.]

Descrizione fisica

1 online resource (538 pages)

Collana

Environmental Science and Engineering, , 1863-5539

Altri autori (Persone)

LiYongping

ChenChangping

ZhangPeng

Disciplina

363.7

Soggetti

Environmental management

Environmental engineering

Biotechnology

Bioremediation

Bioclimatology

Ecology

Sustainability

Environmental Management

Environmental Engineering/Biotechnology

Climate Change Ecology

Lingua di pubblicazione

Inglese



Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di contenuto

Water resources management -- Wastewater treatment and drinking water safety -- Air pollution control -- Solid waste control -- Ecosystem management and sustainable development.

Sommario/riassunto

This book is proposed to be a collection of excellently peer-reviewed research from the 2023 14th International Conference on Environmental Science and Development (ICESD 2023), which will be held during May 25-27, 2023, in Xiamen, China. ICESD 2023 will gather innovative academics and industrial experts to a common forum to facilitate the exchange of scientific information and its application in the field of Environmental Science and Sustainable Development. Particularly, a large amount of the research is related to the Water Governance Programme which is an initiative as developed by the China International Center for Economic and Technical Exchanges, United Nations Development Programme, and Coca-Cola China. Recently, effects of energy crisis, water scarcity, environmental pollution, climate change, COVID-19 pandemic, and their interactions on eco-environment and health have caused extraordinary risks in socio-economic and environmental systems (SEE). Such risks feature dynamic, uncertain, and interactive characteristics. In order to tackle these risks, cutting-edge technologies, including both experimental approaches and modeling ones, are desired urgently. Particularly, nature-based solutions will be developed to help achieve net-zero emission and United Nations Sustainable Development Goals. In addition, data-driven and AI-based methodologies will be developed to facilitate policy analysis of SEE under New Normal scenarios. Furthermore, the combinations of multiple approaches are expected to support the enhancement of SEE resilience in a post-pandemic future. Consequently, ICESD 2023 will include presentations in the field of Water Resources Management, Wastewater Treatment, Drinking Water Safety, Energy and Environmental Systems Analysis, Air Pollution Control, Solid Waste Management, Sustainable Development, Ecosystem Restoration, Climate Change Adaptation, and Socio-economic and Environmental Management. Excellent papers related to these topics would be enclosed in this proposed book.