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1. |
Record Nr. |
UNINA9910777346403321 |
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Autore |
Jerrard Bob |
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Titolo |
Design management case studies / / Robert Jerrard, David Hands and Jack Ingram |
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Pubbl/distr/stampa |
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London ; ; New York : , : Routledge, , 2002 |
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ISBN |
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9780203994528 |
0203994523 |
9781134568437 |
1134568436 |
9781134568444 |
1134568444 |
9786610115907 |
6610115907 |
9781280115905 |
1280115904 |
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Descrizione fisica |
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1 online resource (251 pages) : illustrations |
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Disciplina |
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Soggetti |
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Industrial design - Management |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Book Cover; Title; Contents; List of figures; List of tables; Notes on contributors; Preface; Acknowledgements; Introduction; Notes on the nature of Design Management; Introduction to the case studies; Electrolux: the management of complexity in a large organization; Research methodologies for postgraduate studies in Design Management; Design Management audits; Managing and marketing creativity: perspectives on design consultancy and architectural practice; The effectiveness of Design Management communication in British Telecom; Design Management potential at David Clarke Associates |
Branding in the fashion industry: Charlie Allen MenswearManaging design at Skopos; Index |
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Sommario/riassunto |
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This introductory text to the relatively young discipline of design |
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management provides invaluable case study material on a diverse range of industrial contexts including international design policy at Electrolux. |
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2. |
Record Nr. |
UNINA9910815006403321 |
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Autore |
Basile Tom <1975-> |
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Titolo |
Tough sell : fighting the media war in Iraq / / Tom Basile ; foreword by John R. Bolton |
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Pubbl/distr/stampa |
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Lincoln, [Nebraska] : , : Potomac Books, , 2017 |
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©2017 |
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ISBN |
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1-61234-909-9 |
1-61234-907-2 |
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Descrizione fisica |
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1 online resource (318 pages) |
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Disciplina |
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Soggetti |
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War on Terrorism, 2001-2009 |
War on Terrorism, 2001-2009, in mass media |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Parachuting -- In the shadow of the tyrant -- Learning curve -- The face of evil -- The civilian and the soldier -- Social mecca -- Driving the message -- New voices -- What bleeds leads -- Disconnect -- Reality check -- Burnt orange -- Unfinished. |
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Sommario/riassunto |
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"Tough Sell: Fighting the Media War in Iraq" takes readers on the behind-the-scenes rollercoaster ride of Tom Basile's time as a civilian adviser to the Coalition Provisional Authority in Iraq during the War or Terror. |
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