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Record Nr. |
UNINA9910751390003321 |
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Autore |
Suparsad Viraj |
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Titolo |
Being Bollywood : Postfeminism, Celebrity Culture and Femininity in the Global South / / by Viraj Suparsad |
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Pubbl/distr/stampa |
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Singapore : , : Springer Nature Singapore : , : Imprint : Palgrave Macmillan, , 2023 |
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ISBN |
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9789819957002 |
9789819956999 |
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Edizione |
[1st ed. 2023.] |
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Descrizione fisica |
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1 online resource (178 pages) |
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Collana |
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Palgrave Series in Asia and Pacific Studies, , 2662-7930 |
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Disciplina |
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Soggetti |
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Sex |
Gender identity in mass media |
Identity politics |
Political planning |
Gender Studies |
Media and Gender |
Politics and Gender |
Public Policy |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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1. Introduction -- 2. Theoretical contexts -- 3. Young women -- 4. Wives -- 5. Mothers -- 6. The tangible shift -- 7. Conclusion. |
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Sommario/riassunto |
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Through engaging media coverage of the public lives of Bollywood actresses, this book unveils understandings of idealized femininity and gender within this cultural context. Beyond its own borders, such a context is unique given the global relevance of content from and about Bollywood with members of the diaspora as well as those culturally Indian individuals that are no longer part of the diaspora. This book thus engages these actresses as global Indian celebrities who are framed and presented as contemporary urban Indian exemplars of gender via media coverage about them. The book therefore offers a robust and detailed case study of the Bollywood star system so as to demonstrate how the nuances of this unique cultural context influence the dimensions of postfeminism and celebrity culture therein. Viraj |
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