1.

Record Nr.

UNINA9910716580303321

Titolo

Addressing the threat from securities investments that finance certain companies of the People's Republic of China : communication from the President of the United States transmitting an executive order taking additional steps to address the national emergency declared in Executive Order 13959 of November 12, 2020, addressing the threat from securities investment that finance communist Chinese military companies, pursuant to 50 U.S.C. 1703(b); Public law 95-223, Sec. 204(b); (91 Stat. 1627)

Pubbl/distr/stampa

Washington : , : U.S. Government Publishing Office, , 2021

Descrizione fisica

1 online resource (8 pages)

Collana

House document / 117th Congress, 1st session ; ; 117-40

Soggetti

National security - United States

Investments, Chinese - Government policy - United States

Investments, Chinese - United States - Prevention

Stock exchanges - United States

Armed Forces - Finance

Diplomatic relations

Investments, Chinese - Government policy

National security

Stock exchanges

Legislative materials.

China Armed Forces Finance

United States Foreign relations China

China Foreign relations United States

China

United States

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

"Referred to the Committee on Foreign Affairs."

"June 4, 2021."



2.

Record Nr.

UNINA9910739454003321

Titolo

Contemporary Trends in Marketing : Problems, Processes and Prospects / / edited by Aarti Saini, Justin Paul, Satyanarayana Parayitam

Pubbl/distr/stampa

Cham : , : Springer Nature Switzerland : , : Imprint : Palgrave Macmillan, , 2023

ISBN

9783031365898

3031365895

Edizione

[1st ed. 2023.]

Descrizione fisica

1 online resource (159 pages)

Collana

Palgrave Studies in Marketing, Organizations and Society, , 2661-8621

Disciplina

658.8

Soggetti

Marketing

Consumer behavior

Technological innovations

Consumer Behavior

Innovation and Technology Management

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

1. Introduction Contemporary trends in Marketing: Problems Processes and Prospects -- 2. Learning to Navigate a Changing Marketing Landscape -- 3. Future of Marketing After Disruptions and Uncertainties: Physical, Digital, or Phygital? -- 4. The Digital Drivers of Consumer Behavior: Industry 4.0, Web 3.0, and Artificial Intelligence -- 5. Rethinking nation branding in the post-pandemic, post-truth era -- 6. Intelligent Automation, Service Robots, and AI – The Service Revolution Is in Full Swing -- 7. Delivering Value Through Sustainable Marketing -- 8. #BoycottLaalSinghChaddha: Failure to Leverage Twitter.

Sommario/riassunto

This edited volume explores marketing in the Post-COVID world and the significant changes that have recently hit the markets. It examines the newly emerging paradigms due to shifts in consumer behaviour and market responses arising from the COVID-19 crisis. The global pandemic has brought a paradigmatic change in consumer behaviour and unravelled several resilient strategies formulated and implemented by organizations to restore normalcy. This book focuses on long-term goals and survival strategies, which can be co-created with customers.



Organized into seven themes, this volume will critique and connect the meaning of the “new normal” in marketing and topics such as the future of markets, post-pandemic consumer behaviour, and new marketing strategies. Aarti Saini is Associate Professor in the Department of Commerce at Shaheed Bhagat Singh College at the University of Delhi, India. Justin Paul is Full Professor in the Ph.D. & MBA programs atthe University of Puerto Rico, USA and serves as Editor-in-Chief of the International Journal of Consumer Studies. Satyanarayana Parayitam is Professor of Strategic Management in the Charlton College of Business at the University of Massachusetts Dartmouth, USA.