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Record Nr. |
UNINA9910695520903321 |
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Autore |
Murphy R. Dennis |
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Titolo |
Consumer perceptions of qualified health claims in advertising [[electronic resource] /] / R. Dennis Murphy |
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Pubbl/distr/stampa |
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Washington, DC : , : Bureau of Economics, Federal Trade Commission, , [2005] |
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Descrizione fisica |
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44 pages : digital, PDF file |
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Collana |
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Working paper ; ; no. 277 |
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Soggetti |
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Advertising - Food - United States |
Advertising - Health products - United States |
Consumers - United States - Attitudes |
Consumer behavior - United States |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Title from title screen (viewed on Feb. 26, 2007). |
"July 2005." |
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