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Record Nr. |
UNINA9910693501803321 |
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Autore |
Silverblatt Art |
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Titolo |
Media literacy : keys to interpreting media messages / / Art Silverblatt [and four others] |
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Pubbl/distr/stampa |
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Santa Barbara, California : , : Praeger, , 2014 |
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©2014 |
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ISBN |
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979-82-16-11615-8 |
1-4408-3092-4 |
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Edizione |
[4th ed.] |
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Descrizione fisica |
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1 online resource (560 p.) |
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Disciplina |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Cover; Title; Copyright; Contents; Preface to the Fourth Edition; PART 1: INTRODUCTION; 1. Introduction to Media Literacy; PART 2: KEYS TO INTERPRETING MEDIA MESSAGES; 2. Process; 3. Historical Context; 4. Cultural Context; 5. Structure; 6. Framework; 7. Production Elements; Worksheet: Keys to Interpreting Media Messages; PART 3: MEDIA FORMATS; 8. Journalism; 9. Advertising; 10. American Political Communications; 11. Digital Media Communications; PART 4: ISSUES AND OUTCOMES; 12. Issues in Media Communications; 13. Outcomes; Suggested Reading; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O |
PQ; R; S; T; U; V; W; Y; Z |
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Sommario/riassunto |
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Covering print, photography, film, radio, television, and new media, this textbook instructs readers on how to take a critical approach to media and interpret the information overload that is disseminated via mass communication. |
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