1.

Record Nr.

UNINA9910679454803321

Autore

Etherington Bob

Titolo

Cold calling for chickens / / by Bob Etherington

Pubbl/distr/stampa

London, : Cyan, 2006

ISBN

981-4312-08-8

0-462-09367-0

Descrizione fisica

1 online resource (160 p.)

Disciplina

658.872

Soggetti

Telephone selling

Selling

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

Preliminaries; Contents; Section 1 Introduction; Section 2 Marking out the chicken run; Section 3 Attitude; Section 4 Telling isn't selling; Section 5 How to keep them delivering the golden eggs

Sommario/riassunto

"Cold calling" - making contact with strangers - is the biggest fear confronting businesspeople, especially those who work in sales and marketing. "Put me in front of a customer and I can persuade them to buy anything ... just don't ask me to cold call!!"