1.

Record Nr.

UNINA9910665241603321

Autore

Gryskiewicz Stanley S

Titolo

Making creativity practical : innovation that gets results / / Stan Gryskiewicz, Sylvester Taylor

Pubbl/distr/stampa

Greensboro, N.C., : Center for Creative Leadership, c2003

ISBN

9786611001285

9781118155233

1118155238

9781281001283

1281001287

9781118154472

1118154479

9781932973211

1932973214

Edizione

[1st edition]

Descrizione fisica

1 online resource (34 p.)

Collana

Ideas into action guidebooks

CCL ; ; no. 421

Disciplina

658.4

658.4063

Soggetti

Creative ability in business

Problem solving

Organizational change

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Title page; Table of Contents; What Is Practical Creativity?; Why Is Practical Creativity Important?; Making Creativity Practical; Stating the Problem; Understanding Approaches to Problem Solving; Seeking the Right Creative Path; Choosing the Right Creative Path; Generating Ideas; Evaluating Ideas; Making a Place for Creativity at Work; Suggested Readings; Background; Key Point Summary; Lead Contributors

Sommario/riassunto

Creative solutions can be challenged and defended in the pursuit of profitability. But first, creativity must be demystified. A process that targets innovation provides leaders with just such a problem-solving



approach. The goal is to produce high-quality ideas that are appropriate to the task-which means groups and organizations can implement them with less risk.Work with the targeted innovation process consists of activities in five areas: stating the problem in a way that encourages creative problem solving, learning and understanding different problem-solving styles, learning and under