1.

Record Nr.

UNINA9910595065403321

Titolo

Discourses, modes, media and meaning in an era of pandemic : a multimodal discourse analysis approach / / Sabine Tan, Marissa K. L. E., editors

Pubbl/distr/stampa

New York, NY : , : Routledge, Taylor & Francis, , 2023

Descrizione fisica

1 online resource (xvi, 276 pages) : illustrations

Collana

Routledge studies in multimodality

Disciplina

070.1024614592414

Soggetti

COVID-19 Pandemic, 2020- , in mass media

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Table of contents -- List of figures -- List of tables -- List of contributors -- Introduction -- 1. Discourses, modes, media and meaning in an era of pandemic: A multimodal discourse analysis approachSabine Tan and Marissa K. L. E -- Part I. Use of semiotic modes/resources in COVID-19 discourses -- 2. 'Stay at home': Speech acts in Arab political cartoons on COVID-19 pandemicAhmed Abdel-Raheem -- 3. Communication as 'Graphic Medicine': A multimodal social semiotic approachMarissa K. L. E and Sabine Tan -- Part II. Use of media/media technologies in COVID-19 discourses -- 4. Design considerations for digital learning during the COVID-19 pandemic: Losses and gainsFei Victor Lim and Weimin Toh -- 5. Phraseology and imagery in UK public health agency COVID-19 tweetsDavid Oakey, Christian Jones and Kay L. O'Halloran -- Part III. Communicative functions/strategies of COVID-19 discourses -- 6. Australian universities engaging international students during the COVID-19 pandemic: A study of multimodal public communications with studentsZuocheng Zhang, Toni Dobinson and Wei Wang -- 7. "We are in this together": Cultural branding and affective activations in a pandemic context Carl Jon Way Ng  -- 8. Defamiliarise to engage the public: A multimodal study of a science video about COVID-19 on Chinese social mediaZhang Yiqiong, Tan Rongle, Marissa K. L. E and Sabine Tan9. Beyond Reporting: The communicative functions of social media news during the COVID-19 PandemicYuanzheng Wu and



Dezheng (William) Feng -- 10. Exploring strategies of multimodal crisis and risk communication in the business and economic discourses of global pandemic newsCarmen Daniela Maier and Silvia Ravazzani -- Part IV. Wider communicative meanings/purposes of COVID-19 discourses -- 11. "Stay Alert, Control the Virus, Make Memes": A multimodal discourse analysis of UK internet memes during the COVID-19 pandemicAvery Anapol -- 12. Everyday acts of social-semiotic inquiry: Insights into emerging practices from the research collective PanMeMic Elisabetta Adami and Emilia Djonov -- Index.

Sommario/riassunto

"The COVID-19 pandemic has affected all aspects of our everyday lives-from the political to the economic to the social. Using a multimodal discourse analysis approach, this dynamic collection examines various discourses, modes and media in circulation during the early stages of the pandemic, and how these have impacted our daily lives in terms of the various meanings they express. Examples include how national and international news organisations communicate important information about the virus and the crisis, the public's reactions to such communications, the resultant (counter-)discourses as manifested in social media posts and memes, as well as the impact social distancing policies and mobility restrictions have had on people's communication and interaction practices. The book offers a synoptic view of how the pandemic was communicated, represented and (re-)contextualised across different spheres, and ultimately hopes to help account for the significant changes we are continuing to witness in our everyday lives as the pandemic unfolds. This volume will appeal primarily to scholars in the field of (multimodal) discourse analysis. It will also be of interest to researchers and graduate students in other fields whose work focuses on the use of multimodal artifacts for communication and meaning making"-- Provided by publisher.