1.

Record Nr.

UNINA9910571749203321

Autore

Trentini Nives

Titolo

Lettere dalla Spagna : Sugli epistolari a Oreste Macrí / / Nives Trentini

Pubbl/distr/stampa

Firenze : , : Firenze University Press, , 2004

Descrizione fisica

1 online resource (431 pages)

Collana

Biblioteca digitale

Disciplina

945.080922

Soggetti

Intellectuals - Italy

Lingua di pubblicazione

Italiano

Formato

Materiale a stampa

Livello bibliografico

Monografia

Sommario/riassunto

The book offers a summary of over 1,400 topic letters and Hispanic senders sent to Oreste Macrí over the course of fifty years (1950-1998). The salient events of Macrí's intellectual life emerge (editorial assignments, conferences, translations), and the closeness of his correspondents to the hermetic environment. Alongside Macrí, significant personalities are looming; of poets and critics (Aurora de Albornoz, Joaquín Arce, Pablo Luis Ávila, Am & eacute; rico Castro, Rafael Lapesa, Fernando Lázaro Carreter, Francisco López Estrada, Alonso Zamora Vicente). In an Appendix, the letters of Ramón Men & eacute; ndez Pidal, Am & eacute; rico Castro, Isabel and Francisco García Lorca are collected and annotated.



2.

Record Nr.

UNINA9910830729103321

Autore

Vee Jimmy <1975->

Titolo

Gravitational marketing [[electronic resource] ] : the science of attracting customers / / Jimmy Vee, Travis Miller, Joel Bauer ; assisted by Jennifer Miller

Pubbl/distr/stampa

Hoboken, N.J., : John Wiley & Sons, c2008

ISBN

1-119-19698-1

1-281-28490-4

9786611284909

0-470-26770-4

Descrizione fisica

1 online resource (274 p.)

Altri autori (Persone)

MillerTravis <1977->

BauerJoel <1960->

Disciplina

658.8

658.8/2

Soggetti

Marketing - Psychological aspects

Marketing - Social aspects

Consumers - Psychology

Information behavior

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Includes index.

Nota di contenuto

The laws of gravitational marketing. The power of gravity -- Anatomy of gravitational marketing -- How to be worthy of attraction -- The Newton in all of us -- The object of your attraction -- Increase your gravitational potential -- Creating irresistible attraction -- Gravitational marketing attraction techniques. Activate your gravitational attraction -- Attracting through personal effort -- Attracting through direct mail -- Attracting through print -- Attracting through free publicity -- Attracting through the internet -- Attracting through radio and television -- Epilogue.

Sommario/riassunto

If you're an entrepreneur, business owner, or sales professional, Gravitational Marketing offers a simple method for attracting customers without the hassle of traditional manual sales labor. If you want to sell more and work less, this book exposes the principles of easily and



effortlessly attracting customers without cold calling, prospecting, or begging for business. With Gravitational Marketing, you can finally stop chasing customers and let them come to you.