1.

Record Nr.

UNINA990004488010403321

Autore

Carrara Lombroso, Paola <1871-1954>

Titolo

Caratteri della femminilità / P. Lombroso

Pubbl/distr/stampa

Torino [etc.], : Fratelli Bocca, 1909

Descrizione fisica

X, 198 p. : ill. ; 21 cm

Collana

Piccola biblioteca di scienze moderne ; 174

Disciplina

155.333

Locazione

FLFBC

Collocazione

5/I B 25

Lingua di pubblicazione

Italiano

Formato

Materiale a stampa

Livello bibliografico

Monografia

2.

Record Nr.

UNINA9910483865003321

Autore

Manzinger Sandra

Titolo

Digital Signage am Point of Sale : Psychologische und verhaltensbezogene Wirkungen unterschiedlicher Inhaltsarten / / von Sandra Manzinger

Pubbl/distr/stampa

Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2017

ISBN

3-658-17717-9

Edizione

[1st ed. 2017.]

Descrizione fisica

1 online resource (XVII, 133 S. 26 Abb.)

Collana

BestMasters, , 2625-3577

Disciplina

341.57

Soggetti

Motivation research (Marketing)

Management

Industrial management

Marketing research

Consumer Behavior

Innovation/Technology Management

Market Research/Competitive Intelligence

Lingua di pubblicazione

Tedesco

Formato

Materiale a stampa



Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Testen von unterschiedlichen Digital Signage Inhalten -- Psychische, kognitive und emotionale Wirkungen von DS -- Verhaltensbezogene Wirkungen von DS.

Sommario/riassunto

Sandra Manzinger untersucht, unter welchen Bedingungen Digital Signage (DS), die Verwendung von Flachbildschirmen zur Kommunikation bestimmter Inhalte, im Lebensmittelhandel erfolgreich verwendet werden kann. Dabei geht sie der Frage nach, welche kognitiven, emotionalen und verhaltensbezogenen Wirkungen aus dem Einsatz von DS im Lebensmitteleinzelhandel resultieren und bei welchem DS-Inhalt diese Wirkungen maximiert werden. Die Autorin testet diese Wirkungspotentiale anhand zweier Feldstudien in einer realen Einkaufssituation im Produkt- und Kassenbereich. Die Ergebnisse dieser Studien zeigen, dass DS in beiden Bereichen die Kognitionen und Emotionen der Konsumenten beeinflusst. Besonders wertvoll ist die Erkenntnis, dass sich durch DS negative Emotionen verringern lassen. Der Inhalt • Testen von unterschiedlichen Digital Signage Inhalten • Psychische, kognitive und emotionale Wirkungen von DS • Verhaltensbezogene Wirkungen von DS Die Zielgruppen • Dozenten und Studenten der Betriebswirtschaftslehre mit dem Schwerpunkt Marketing • Fach- und Führungskräfte im Bereich Marketing, v. a. im Einzelhandel Die Autorin Sandra Manzinger, MSc studierte Marketing an der Universität Wien und war dort als Studienassistentin am Lehrstuhl für Marketing tätig. Ihre Forschungsschwerpunkte lagen auf dem Gebiet Store Design und dessen Einfluss auf das Konsumentenverhalten. Derzeit arbeitet sie in der Marketingabteilung eines Elektrokonzerns.



3.

Record Nr.

UNINA9910595051303321

Autore

Zielinski Martin D.

Titolo

The Acute Management of Surgical Disease / / edited by Martin D. Zielinski, Oscar Guillamondegui

Pubbl/distr/stampa

Cham : , : Springer International Publishing : , : Imprint : Springer, , 2022

ISBN

3-031-07881-0

Edizione

[1st ed. 2022.]

Descrizione fisica

1 online resource (551 pages)

Collana

Medicine Series

Disciplina

617.1

617

Soggetti

Surgery

Urgències quirúrgiques

Estudi de casos

Llibres electrònics

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di contenuto

History and Evolution of Emergency General Surgery -- Examination of the Acute Abdomen -- Development of the AAST Disease Severity Stratification System -- Infectious Disease Considerations -- Primer on Practice Management Guidelines -- Concepts in Emergency Research (Exception from Informed Consent) -- Inter-hospital Transfers of Emergency General Surgery Patients -- Emergency General Surgery as a Team Sport -- Small Bowel Obstruction -- Large Bowel Obstruction -- Abdominal Wall Hernias -- Acute Cholecystitis -- Appendicitis -- Acute Colonic Diverticulitis -- Intestinal Ischemia -- Perforated Peptic Ulcer -- Gastrointestinal Hemorrhage -- Complications of Acute Pancreatitis -- Acute and Chronic Enterocutaneous Fistula Management -- Soft Tissue Infection -- Perirectal Abscess -- Sepsis Resuscitation -- Hemorrhage Resuscitation -- Ventilator Management -- Nutrition Considerations -- Geriatrics and End of Life Care.

Sommario/riassunto

Emergency General Surgery has become a cornerstone of Acute Care Surgery over the past decade. Once the scope of community general surgeons, the growing complexity of patients with acute surgical diseases has increasingly driven their care to tertiary referral centers.



The aging population confounds this problem further as these patients present with more complex comorbidities, life-threatening physiology, and progressively severe anatomic disease severity. To ensure better outcomes, the practice has evolved to focus on evidence-based practice management guidelines in order to standardize care and optimize outcomes. This text provides a comprehensive volume for any surgeon who treats patients with acute surgical diseases. The first section is a comprehensive analysis of the background of Emergency General Surgery. The goal of this section is to provide the reader background into the acute surgical practice and to introduce the reader to the important concepts discussed in the remainder of the text. The second section discuss specific acute surgical diseases. Individual chapters outline the diagnostic approach, current treatment standards, operative approaches, and expected outcomes with an emphasis on practice management guideline implementation into practice. As acute surgical diseases and surgical critical care are integral to each other, the last section will be Critical Care for the Acute Care Surgeon. These topics focus on the critical care concepts essential to surgeons who care for acute diseases. This comprehensive text is targeted to any surgeon who takes emergency calls for any of the listed diseases including community and referral general and vascular surgeons. In addition, this would be an excellent resource for all general surgery residents. Lastly, this would also serve as a resource to intensivists who care for acute surgical patients.