1.

Record Nr.

UNINA9910480176303321

Autore

Holbrook Thomas M

Titolo

Do campaigns matter? [[electronic resource] /] / Thomas M. Holbrook

Pubbl/distr/stampa

Thousand Oaks, Calif. ; ; London, : SAGE, c1996

ISBN

1-322-42331-8

0-8039-7345-4

1-4522-4871-0

Descrizione fisica

1 online resource (195 p.)

Collana

Contemporary American politics

Disciplina

324.973092

Soggetti

Presidents - United States - Election

Political campaigns - United States

Voting - United States

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references (p. 169-173) and index.

Nota di contenuto

Cover; Contents; Series Editor's Introduction; Preface; Chapter 1 - Campaigns and Elections; Chapter 2 - Evidence against Campaign Effects; Chapter 3 - A Model of Campaign Effects; Chapter 4 - Nominating Conventions; Chapter 5 - The Effect of Debates; Chapter 6 - Campaigns, National Conditions, and U.S. Presidential Elections; Chapter 7 - The Role of Campaigns in U.S. Presidential Elections; Appendix A: Calculating Aggregate Candidate Support; Appendix B: Debate Surveys; Appendix C: Alternative Models; References; Index; About the Author

Sommario/riassunto

Combining actual election results and empirical evidence with data on additional factors such as media coverage, Thomas M. Holbrook develops a model for testing campaigns, and proves how campaigns play a key role in shaping public opinion.