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Record Nr. |
UNINA9910480024003321 |
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Autore |
Titus Ray |
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Titolo |
Round the clock : how a 24x7 digital marketplace is transforming business / / Ray Titus |
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Pubbl/distr/stampa |
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Los Angeles : , : SAGE, , 2019 |
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ISBN |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (201 pages) |
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Disciplina |
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Soggetti |
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Information technology - Economic aspects |
Technological innovations - Economic aspects |
Electronic commerce |
Internet marketing |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di bibliografia |
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Includes bibliographical references. |
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Nota di contenuto |
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Shifting paradigms -- Infinity is here -- Perceptions matter -- No more gatekeepers -- Active ends passive -- Bye-bye habits -- Here comes the atom family -- Outing everything -- Inhibitions on the loose -- Lining it up, getting it right -- Epilogue. |
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Sommario/riassunto |
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Documents and reveals the transformational impact of an infinite digital marketplace on business and marketing.. |
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