1.

Record Nr.

UNINA9910465852203321

Autore

Lempert Michael

Titolo

Creatures of politics [[electronic resource] ] : media, message, and the American presidency / / Michael Lempert and Michael Silverstein

Pubbl/distr/stampa

Bloomington, IN, : Indiana University Press, 2012

ISBN

1-283-54610-8

9786613858559

0-253-00756-9

Descrizione fisica

1 online resource (284 p.)

Altri autori (Persone)

SilversteinMichael <1945-2020.>

Disciplina

320.97301/4

Soggetti

Communication in politics - United States

Presidential candidates - United States - Language

Rhetoric - Political aspects - United States

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Introduction: "message" is the medium -- Getting it "ju-- st right!" -- Addressing "the issues" -- Ethno-blooperology -- Unflipping the flop -- The message in hand -- What goes around.

Sommario/riassunto

It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what political insiders call ""message."" Message, Michael Lempert and Michael Silverstein argue, is not simply an individual's positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments i