1.

Record Nr.

UNINA9910465753503321

Autore

Shmueli Galit <1971->

Titolo

Data mining for business analytics : concepts, techniques, and applications in Microsoft Office Excel with XLMiner / / Galit Shmueli, Nitin R. Patel, Peter C. Bruce

Pubbl/distr/stampa

Hoboken, New Jersey : , : Wiley, , 2016

©2016

ISBN

1-118-72924-2

1-118-72913-7

Edizione

[Third edition.]

Descrizione fisica

1 online resource (583 p.)

Disciplina

005.54

Soggetti

Business - Data processing

Data mining

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Includes index.

Originally published as: Data mining for business intelligence, 2007.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Overview of the data mining process -- Data visualization -- Dimension reduction -- Evaluating predictive performance -- Multiple linear regression -- k-Nearest Neighbors (kNN) -- The Naive Bayes Classifier -- Classification and regression trees -- Logistic regression -- Neural nets -- Discriminant analysis -- Combining methods : ensembles and uplift modeling -- Association rules and collaborative filtering -- Cluster analysis -- Handling time series -- Regression-based forecasting -- Smoothing methods -- Social network analytics -- Text mining.