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1. |
Record Nr. |
UNINA9910464682603321 |
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Autore |
Bergstrom Jennifer Romano |
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Titolo |
Eye tracking in user experience design / / Jennifer Romano Bergstrom and Andrew Jonathan Schall ; acquiring editor, Meg Dunkerley ; editorial project manager, Heather Scherer ; designer, Alan Studholme |
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Pubbl/distr/stampa |
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Waltham, Massachusetts : , : Morgan Kaufmann, , 2014 |
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©2014 |
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ISBN |
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Edizione |
[1st edition] |
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Descrizione fisica |
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1 online resource (395 p.) |
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Disciplina |
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Soggetti |
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Human-computer interaction |
Visual perception |
Eye - Movements |
Eye tracking |
User interfaces (Computer systems) |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references at the end of each chapters and index. |
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Nota di contenuto |
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Front Cover; Eye Tracking in User Experience Design; Copyright; Dedication; Contents; Acknowledgments; About The Editors; List Of Contributors; Foreword; Section I: Overview of Eye Tracking and Visual Search; Chapter 1: Introduction to Eye Tracking; What is eye tracking?; How eye tracking works; What eye trackers can and cannot tell us; Location; Duration; Movement; Eye tracking past and present; Medieval Torture Devices and Early Eye Trackers; Maturity of Eye Tracking into a User Experience Research Tool; Hardware Designed for Quick and Easy Data Capture; Participant Friendly |
Analysis Software Designed for User Experience ResearchersEye tracking can empower your design team; Gaining Insights from Eye Gaze; See Where People Looked, Not Where They Think They Looked; Determining the Effectiveness of a Visual Hierarchy; Conclusion; Acknowledgments; References; Chapter 2: Visual Search; Introduction; How do we visually search for information on web pages?; What does |
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visual search look like?; Are there different types of visual search?; Visual search behavior of serps; Can images of faces impact our search behavior more than other types of images? |
What is banner blindness, and why is it important?The road ahead for designing visual search experiences; References; Section II: Evaluating the User Experience; Chapter 3: Usability Testing; Introduction; Incorporating eye tracking in usability testing; Eye-tracking data provides a comprehensive picture of users' experience and can help inform the design; Fixations and Saccades; Areas of Interest (AOIs); Gaze Opacity and Heat Maps; Gaze Plots; Communicating usability results more effectively with clients; Eye Tracking Can Convince Clients to Make Design Changes to Improve Usability |
Eye-Tracking Visuals Can Aid in the Effort for User-Centered DesignConsiderations and drawbacks with eye tracking in usability studies; Time; Analysis Software; Think Aloud, Age, and Eye Tracking; Conclusion; Acknowledgments; References; Chapter 4: Physiological Response Measurements; Introduction; Dimensions of physiological response measures; Subjective versus Objective; Real Time versus Delayed; Natural Context versus Artificial Lab; Invasive versus Non-Invasive; Practicality of incorporating biometrics; Physiological response measurement in ux; Pupil Dilation |
How Does Pupil Dilation Measure Emotion?Facial Emotion Recognition; How Does Facial Emotion Recognition Software Measure Emotion?; Skin Conductance; How Does Skin Conductance Measure Emotion?; Neuroimaging: EEG; How Does EEG Measure Emotion?; Measuring valence; Conclusion; Acknowledgments; References; Section III: Eye Tracking for Specific Applications; Chapter 5: Forms and Surveys; Introduction; Forms and surveys have a lot in common; Some examples of what we can learn from eye tracking forms and surveys; People Read Pages with Questions on Them Differently from Other Pages |
Write Your Instructions in Plain Language |
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Sommario/riassunto |
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Eye Tracking for User Experience Design explores the many applications of eye tracking to better understand how users view and interact with technology. Ten leading experts in eye tracking discuss how they have taken advantage of this new technology to understand, design, and evaluate user experience. Real-world stories are included from these experts who have used eye tracking during the design and development of products ranging from information websites to immersive games. They also explore recent advances in the technology which tracks how users interact with mobile devices, larg |
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2. |
Record Nr. |
UNINA9910787400603321 |
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Autore |
Flint Kevin J. |
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Titolo |
Rethinking practice, research education : a philosophical inquiry / / Kevin J. Flint, Adam Barnard, Paul Gibbs |
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Pubbl/distr/stampa |
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London ; ; New York : , : Bloomsbury Academic, , 2015 |
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ISBN |
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1-4411-9304-9 |
1-4411-8151-2 |
1-4742-1747-8 |
1-4411-6757-9 |
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Descrizione fisica |
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1 online resource (337 p.) |
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Collana |
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Bloomsbury research methods |
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Classificazione |
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Disciplina |
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Soggetti |
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Education - Philosophy |
Education - Research - Methodology |
Education - Research |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Machine generated contents note: -- AcknowledgementsIntroductionPrologue: Rationale for the Approach Adopted in This StudyPart I: Practice of Social and Educational Research1. The Pragmatics of Practice in Research: What Is so Easily Missed?2. Existential Dramas in Researching Practice: What Is Their Significance?3. Power, Politics, and Rationalities of Researching Practice: What Can Be Learned from Foucault and Agamben?Part II: Laws and Justice to Come in Practice4. Reframing the Ethics of Research: Laws and Justice to Come5. Re-framing the Ethics of Research: Laws and Justice in the Practice of ResearchPart III: Method -- ologies in Practice6. Transformations-in Research: Moving Beyond Disciplinary Regimes7. Transformations-in Research Methodologies: Moving Beyond Enframing8. Transformations-in Methods: Opening Space for Beings9. Transformations-in the Analytics of Research: Generating Spacing for ThinkingPart IV: The Politics of Practice10. The Politics of Evidence: Challenging Forces 'Delimiting Education' in This Liquid Modern World'11. The Politics of practice: Challenging Spacing for Play in Delimiting Forms of Education12. The Politics of identity: Moving |
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towards Justice in the Event of ResearchNotesBibliographyIndex. |
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Sommario/riassunto |
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"Rethinking Practice, Research and Education brings together philosophy with traditional methodological discourse, and opens a space for critical thinking in social and educational research. Drawing on the work of Heidegger, Derrida, Foucault and their descendants, this engaging critical examination of practice applies a deconstructive reading to the practices of research.Where is justice in the practice of research? How do paradigms for the production of knowledge shape what is given in the practice of research? What are the key issues involved in developing an ethos for the practice of research in the light of society's complex relationship with essential forms of technology? Each of these dimensions are explored, drawing on the traditions of research and their interplay with researchers' responsibilities to work towards justice in research.A must-read for researchers, bringing the language of philosophy to the current debate about the impact of social and educational research in practice."-- |
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