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Record Nr. |
UNINA9910464646503321 |
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Autore |
Boden Jeanne |
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Titolo |
Mindmapping China : language, discourse and advertising in China / / Jeanne Boden ; cover design, David Hyde ; cover photograph, Jeanne Boden ; book design, David Hyde ; photography, Jeanne Boden |
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Pubbl/distr/stampa |
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Brussels, Belgium : , : Academic and Scientific Publishers, , 2010 |
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©2010 |
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Descrizione fisica |
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1 online resource (228 p.) |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Language and culture - China |
Chinese language - Social aspects |
Chinese language - Political aspects |
Intercultural communication |
Advertising - China |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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""Front ""; ""Contents""; ""Acknowledgements""; ""Introduction:""; ""Chapter 1""; ""Chapter 2""; ""Chapter 3""; ""Chapter 4""; ""Chapter 5""; ""Chapter 6""; ""Chapter 7""; ""Chapter 8""; ""Epilogue""; ""Bibliography""; ""Index"" |
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