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1. |
Record Nr. |
UNINA9910463150703321 |
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Autore |
Simakova Elena <1973-, > |
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Titolo |
Marketing technologies : corporate cultures and technological change / / Elena Simakova |
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Pubbl/distr/stampa |
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New York, N.Y. : , : Routledge, , 2013 |
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ISBN |
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0-203-10203-7 |
1-283-86179-8 |
1-136-23810-7 |
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Descrizione fisica |
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1 online resource (209 p.) |
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Collana |
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Routledge studies in innovation, organization, and technology ; ; v. 25 |
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Disciplina |
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Soggetti |
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Organizational change |
Electronic commerce |
Technological innovations - Economic aspects |
Management - Technological innovations |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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The "market turn" in science and technology studies -- Marketing technologies : in theory, and in practice -- Inside corporations : an ethnographic approach -- Becoming a neophyte marketer -- Marketing texts as discursive objects, or do texts speak for themselves? -- "Softly, softly" tagging the world -- RFID "theatre of the proof" -- Concluding remarks. |
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Sommario/riassunto |
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Global corporations initiate, join and maintain socio-technological change and hence, alter the ways in which we organize our lives. Demanding significant investment of resources and time, the development and implementation of new technologies on different levels must take into consideration these subtle processes. As such, it is particularly important that we have a greater insight into the practices of hi-tech corporations, in view of the often inflated promises of and concerns about the destiny of technological breakthroughs, especially those promising sizeable economic outcomes and soci |
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2. |
Record Nr. |
UNISA996213235003316 |
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Titolo |
Romanticism |
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Pubbl/distr/stampa |
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Edinburgh, : Edinburgh University Press |
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ISSN |
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Soggetti |
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Romanticism - England - History |
Romanticism |
English literature - 19th century - History and criticism |
English literature - 18th century - History and criticism |
Romantisme - Angleterre - Histoire |
Romantisme |
Littérature anglaise - 19e siècle - Histoire et critique |
Littérature anglaise - 18e siècle - Histoire et critique |
English literature |
Literatur |
Zeitschrift |
Romantik |
Romantiek |
Letterkunde |
Cultuur |
18e siècle |
19e siècle |
Littérature anglaise |
Culture |
Criticism, interpretation, etc. |
History |
Periodicals. |
Périodique électronique (Descripteur de forme) |
Ressource Internet (Descripteur de forme) |
England |
Englisch |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Periodico |
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Note generali |
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3. |
Record Nr. |
UNINA9910971140503321 |
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Autore |
Spitznagel Mark <1971-> |
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Titolo |
The Dao of capital : Austrian investing in a distorted world / / Mark Spitznagel ; [foreword by Ron Paul] |
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Pubbl/distr/stampa |
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Hoboken, N.J., : Wiley, 2013 |
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ISBN |
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9781394377954 |
1394377959 |
9781118416679 |
1118416678 |
9781118420249 |
1118420241 |
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Edizione |
[1st edition] |
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Descrizione fisica |
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1 online resource (364 p.) |
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Classificazione |
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Disciplina |
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Soggetti |
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Investments - Philosophy |
Austrian school of economics |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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The Dao of Capital: Austrian Investing in a Distorted World; Copyright; Contents; Foreword; Introduction; Chapter One: The Daoist Sage: Klipp''s Paradox; The Old Master; The Soft and Weak Vanquish the Hard and Strong; Into the Pit; The Privileges of a Trader; Robinson Crusoe in the Bond Pit; Fishing in ""McElligot''s Pool""; Enter the Austrians: A Von Karajan Moment; A State of Rest; Guiding into Emptiness . . .; Moving On; The Wisdom of the Sages; Chapter Two: The Forest in the Pinecone: The Roundabout and the Logic of Growth; The Forest and the Tree; The Slow Seedling |
Wildfire and Resource ReallocationThe Conifer Effect; A Logic of Growth; Chapter Three: Shi: The Intertemporal Strategy; The Dao of Sun Wu; Shi and the Crossbow; Li-The Direct Path; Shi and Li at the Weiqi Board; A Common Thread, from East to West; An Attack of |
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Misunderstanding; On War-An Indirect Strategy; Shi, Ziel, Mittel, und Zweck; Chapter Four: The Seen and the Foreseen: The Roots of the Austrian Tradition; That Which Must Be Foreseen; At the Viennese Crossroads Between East and West; The Teleology of Baer''s Butterfly; Menger Establishes the Austrian School; Tutor to the Prince |
Methodenstreit Österreichische Schule; Chapter Five: Umweg: The Roundabout Path of the Unternehmer; Postulating the ""Positive""; Produktionsumweg; Böhm-Bawerk, the Bourgeois Marx; Faustmann''s Forest Economy; Rings of Capital; Henry Ford: The Roundabout Unternehmer; The Roundabout of Life; Chapter Six: Time Preference: Overcoming That Humanness About Us; ""Radical"" Böhm-Bawerk and the Psychology of Time Preference; The Curious Case of Phineas Gage; The Shi and Li Brain; The Subjectivity of Time; The Trade-Off of an Addict; No Zeal for Ziel on Wall Street; Adapting to the Intertemporal |
Chapter Seven: ""The Market Is a Process""The Man Who Predicted the Great Depression; Fleeing the Nazis; Human Action; Unternehmer in the Land of the Nibelungen; Genuine Change Is Afoot in Nibelungenland-A Market-Induced Drop in Interest Rates; Distortion Comes to Nibelungenland-The Central Bank Lowers Rates; Time Inconsistency and the Term Structure; The Day of Reckoning Comes to Nibelungenland; The Austrian View; The Market Process Prevails; Chapter Eight: Homeostasis: Seeking Balance in the Midst of Distortion; The Teleology of the Market; The Yellowstone Effect |
Lessons from the Distorted Forest Market Cybernetics; How Things ""Go Right""; Spontaneous Order; Distortion; The Sand Pile Effect; Distortion''s Message: ""Do Nothing""; The Shi of Capital; Chapter Nine: Austrian Investing I: The Eagle and the Swan: Exploiting the Distortion with Misesian Tools; Homeostasis en force; Witness to the Distortion; An Initial Misesian Investment Strategy; The Eagle and the Swan; Case Study: Prototypical Tail Hedging; The Ziel and the Zweck: Central Bank Hedging; The Roundabout Investor |
Chapter Ten: Austrian Investing II: Siegfried: Exploiting the Böhm-Bawerkian Roundabout |
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Sommario/riassunto |
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"As today's preeminent doomsday investor Mark Spitznagel describes his Daoist and roundabout investment approach, "one gains by losing and loses by gaining." This is Austrian Investing, an archetypal, counterintuitive, and proven approach, gleaned from the 150-year-old Austrian School of economics, that is both timeless and exceedingly timely.In The Dao of Capital, hedge fund manager and tail-hedging pioneer Mark Spitznagel--with one of the top returns on capital of the financial crisis, as well as over a career--takes us on a gripping, circuitous journey from the Chicago trading pits, over the coniferous boreal forests and canonical strategists from Warring States China to Napoleonic Europe to burgeoning industrial America, to the great economic thinkers of late 19th century Austria. We arrive at his central investment methodology of Austrian Investing, where victory comes not from waging the immediate decisive battle, but rather from the roundabout approach of seeking the intermediate positional advantage (what he calls shi), of aiming at the indirect means rather than directly at the ends. The monumental challenge is in seeing time differently, in a whole new intertemporal dimension, one that is so contrary to our wiring.Spitznagel is the first to condense the theories of Ludwig von Mises and his Austrian School of economics into a cohesive and--as Spitznagel has shown--highly effective investment methodology. From identifying the monetary distortions and non-randomness of stock market routs (Spitznagel's bread and butter) to scorned highly-productive assets, in Ron Paul's words from the foreword, Spitznagel "brings Austrian economics from the ivory tower to the investment |
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portfolio."The Dao of Capital provides a rare and accessible look through the lens of one of today's great investors to discover a profound harmony with the market process--a harmony that is so essential today"-- |
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