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Record Nr. |
UNINA9910463055603321 |
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Titolo |
The management of international tourism / / Stephen F. Witt, Michael Z. Brooke and Peter J. Buckley |
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Pubbl/distr/stampa |
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London : , : Routledge, , 2013 |
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ISBN |
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0-203-06851-3 |
1-135-08318-5 |
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Descrizione fisica |
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1 online resource (224 p.) |
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Collana |
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Routledge library editions. Tourism |
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Altri autori (Persone) |
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BrookeMichael Z |
BuckleyPeter J. <1949-> |
WittStephen F |
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Disciplina |
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Soggetti |
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Tourism |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Originally published: London : Unwin Hyman, 1991. |
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Nota di bibliografia |
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Includes bibliographical references and indexes. |
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Nota di contenuto |
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1. The environment of international tourism -- 2. The international tourism industry -- 3. Tourism demand -- 4. Methods of operation -- 5. The international marketing of tourism -- 6. Finance and control -- 7. Organization and staffing -- 8. Research and innovation -- 9. Corporate strategies for international tourism -- 10. International tourism : the future. |
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Sommario/riassunto |
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International tourism is one of today's major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of the book is wide-ranging: the authors examine the following issues:the impact of environmental issues on tourism managementtourism demand and forecastingthe key methods of oper |
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